Marketing Director

Qualifications
3-5 years of experience in legal marketing or a closely related field
Proficiency in Adobe Creative Suite, Photoshop, email marketing software, and social media platforms
Strong organizational and management skills
A proactive, results-oriented mindset with a focus on innovation and efficiency
Benefits
Compensation Benefits
Salary:Competitive base salary with a performance-based bonus structure
Benefits:Comprehensive healthcare (medical, vision, dental), 401(k) plan, and more
Opportunity:Join a fast-growing law firm where success is generously rewarded and professional growth is encouraged
Salary is commensurate with experience and skill set
Responsibilities
This is a unique opportunity to establish and lead marketing initiatives to elevate Altair Law to the next level
Strategic Growth Business Development
Represent Altair Law consistently and professionally to the public, existing clients, and business partners
Collaborate with attorneys and colleagues to grow business opportunities
Develop and implement comprehensive business plans to achieve revenue and profit growth targets
Design and manage a marketing and business development budget
Nurture and expand a robust referral network to generate new business opportunities
Maximize ROI from investments in marketing and business development
Marketing Brand Management
Review all third-party marketing vendors to ensure maximum ROI
Oversee and interface with marketing vendors who manage the firm's website, monthly newsletter, and social media platforms, including providing engaging content and campaigns for use across platforms
Manage hosted professional events
Track and analyze website and SEO performance, intake reports, and other analytics to inform marketing decisions
Identify editorial opportunities and submit articles for major legal publications
Handle awards submissions, such as Best Lawyers and Super Lawyers, and coordinate firm/attorney recognitions
Submit verdicts and settlements to publications for rankings and publicity
Manage firm sponsorships and professional organization memberships, ensuring benefits are fully utilized
Job description
Altair Law | Plaintiff Litigation Firm | San Francisco, CA
Altair Law seeks a motivated and results-driven professional with a strong background in legal marketing to lead our growth initiatives. This role is ideal for a dynamic individual with a proven track record of executing innovative campaigns and delivering measurable business growth.
As a boutique trial firm headquartered in San Francisco, Altair Law is recognized for its exceptional verdicts and settlements, earning accolades from esteemed legal organizations and publications.
We are expanding and seeking a strategic leader to help realize our vision. This is a unique opportunity to establish and lead marketing initiatives to elevate Altair Law to the next level.
Key Responsibilities
Strategic Growth Business Development
Represent Altair Law consistently and professionally to the public, existing clients, and business partners.
Collaborate with attorneys and colleagues to grow business opportunities.
Develop and implement comprehensive business plans to achieve revenue and profit growth targets.
Design and manage a marketing and business development budget.
Nurture and expand a robust referral network to generate new business opportunities.
Maximize ROI from investments in marketing and business development.
Marketing Brand Management
Review all third-party marketing vendors to ensure maximum ROI.
Oversee and interface with marketing vendors who manage the firm's website, monthly newsletter, and social media platforms, including providing engaging content and campaigns for use across platforms.
Manage hosted professional events.
Track and analyze website and SEO performance, intake reports, and other analytics to inform marketing decisions.
Identify editorial opportunities and submit articles for major legal publications.
Handle awards submissions, such as Best Lawyers and Super Lawyers, and coordinate firm/attorney recognitions.
Submit verdicts and settlements to publications for rankings and publicity.
Manage firm sponsorships and professional organization memberships, ensuring benefits are fully utilized.
Required Skills Qualifications
3-5 years of experience in legal marketing or a closely related field.
Proficiency in Adobe Creative Suite, Photoshop, email marketing software, and social media platforms.
Strong organizational and management skills.
A proactive, results-oriented mindset with a focus on innovation and efficiency.
Compensation Benefits
Salary:Competitive base salary with a performance-based bonus structure.
Benefits:Comprehensive healthcare (medical, vision, dental), 401(k) plan, and more.
Opportunity:Join a fast-growing law firm where success is generously rewarded and professional growth is encouraged.
Salary is commensurate with experience and skill set. Read more