Verified Job
Event Management
Manager, Strategic Sponsorship
Event Management
#731818
Remote / WFH
Banff Centre for Arts and Creativity
Job Description
Manager, Strategic Sponsorship
Banff Centre for Arts and Creativity aims to inspire everyone who attends our campus – artists, leaders, and thinkers – to unleash their creative potential.
We acknowledge, with deep respect and gratitude, our home on the side of Sacred Buffalo Guardian Mountain. In the spirit of respect and truth, we honour and acknowledge the Banff area, known as “Minhrpa” (translated in Stoney Nakoda as “the waterfalls”) and the Treaty 7 territory and oral practices of the Îyârhe Nakoda (Stoney Nakoda) – comprised of the Bearspaw, Chiniki, and Goodstoney Nations – as well as the Tsuut’ina First Nation and the Blackfoot Confederacy comprised of the Siksika, Piikani, Kainai. We acknowledge that this territory is home to the Shuswap Nations, Ktunaxa Nations, and Metis Nation of Alberta, Rockyview District 4. We acknowledge all Nations who live, work, and play, help us steward this land, and honour and celebrate this place.
The Opportunity
The Manager, Strategic Sponsorship develops and delivers Banff Centre’s sponsorship strategy by securing and managing partnerships that drive revenue, enhance brand awareness, and align with organizational goals. The role identifies and negotiates sponsorship opportunities, oversees sponsor fulfillment and performance, and builds lasting relationships with corporate, government, foundation, and global partners while collaborating across campus, including supporting strategic sponsorships for the Banff Centre Mountain, Film and Book Festival.
Roles and Responsibilities
Reporting to the Executive Director, Marketing and Communications, below are some key accountabilities:
Strategic Sponsorship
Develop and implement sponsorship strategies that align with the organization's overall sponsorship goals, including; the Banff Centre Mountain Film and Book Festival, Banff Centre Summer Arts Festival and the Banff International String Quartet Competition.
Maintain a success and robust sponsorship program for the Banff Mountain Film and Book Festival and World Tour.
Demonstrates respectful, effective, and appropriate communication to achieve divisional and organizational buy-in for sponsorship and partnership activities and initiatives.
Cultivate and enhance authentic relationships both internally and externally to optimize revenue generation from sponsors.
Build awareness of the Banff Centre among internal and external sponsors and engage them in the Centre’s vision and plans.
Speak and present in a clear and credible manner, listen for diverse perspectives, and set mutually beneficial expectations with a variety of sponsors.
Create compelling pitch decks and sponsorship reports.
Research and Identification
Research and identify sponsor leads that align with Banff Centre's strategic objectives. This involves understanding the sponsor's market presence, objectives, and how they can benefit from the partnership.
Proposal Development
Create compelling sponsorship proposals outlining the benefits and opportunities for sponsors.
Negotiation
The Strategic Sponsorship manager negotiates terms, including; financial agreements, exposure, branding rights, and other benefits. They ensure that both parties are satisfied with the terms and conditions of the sponsorship.
Relationship Management
Act as a liaison between the organization and the sponsor, ensuring that both parties fulfill their obligations, and that the sponsorship remains mutually beneficial.
Provide mentorship and communication of marketing-based strategic partnerships to Events and Public Engagement, Development teams and Banff Centre colleagues as applicable.
Effectively communicate with external and internal sponsors and donors.
Activation and Execution
Implement sponsorship agreements, ensuring that the agreed-upon benefits and deliverables are fulfilled.
Evaluation and Reporting
Analyze the effectiveness of sponsorships, measuring the return on investment (ROI) for both the organization and the sponsor. They prepare reports on the success of sponsorships and make recommendations for future partnerships based on these evaluations.
Financial / Contractual / Budget / Forecasting
Manages a budget including revenues and expenditures with targets and parameters being reviewed and agreed annually.
Collaborates with the Executive Director, Marketing and Communications and General Council to facilitate optimal contract development.
Prepares initial draft of budget area for annual budget development within parameters set, which is then approved or adjusted in line with overall Banff Centre budget process.
Oversees handling of all day-to-day budget administration and management (invoicing, financial reconciliations, purchase orders, budget monitoring, etc.) within budget area.
Ensures contracts are in place (and filed) for sponsor and other relevant stakeholders as it relates to revenue and other commitments.
Manage budgets related to sponsorships, forecasting future sponsorship opportunities, and assessing the financial impact of potential sponsorships.
Finding and securing revenue (cash and in-kind) to meet annual and larger term targets through proactively initiating, developing, and maintaining long-term strategic alliances and relationships with sponsors, and donors.
Contacts
Maintains regular and extensive verbal and written communication with sponsor, donor and agency representatives involving strategy, information exchange, stewardship, and negotiation of contractual obligations, work methods and procedures.
Participates in an ongoing metrics project with other front-line Development team members, tracking activity with current and prospective supporters towards monthly and annual targets.
Program: Sponsorship and Donor Relations
Develops overall yearly and multi-year plans and a critical path for each sponsor, agency, and donor as well as an overall project/relationship management schedule and program; ensures timely follow-up and revision of schedules as required and approved.
Develops and implements on-going program elements for each sponsor, agency and donor based on complete understanding of each contract and strong relationship management practices.
Develops contracts and reviews with sponsors, funders, and Banff Centre’s General Counsel (as applicable) for internal approval and signing.
Implements extensive research and analysis on prospective sources of funding to ensure a strong short-, medium- and long-term pipeline of funders and prospective funders, and ad purchasers, for sustainable revenue needs.
Qualifications and Educational Requirements
Bachelors degree or Diploma in Marketing, Sales or Business Communications
Minimum of 5 years' experience in Sponsorship or related field
Ability to seek collaborative solutions and to persuade others
Strong interpersonal and organizational skills
Intermediate to advanced project management skills
Ability to successfully manage multiple tasks and projects with strong attention to detail
Ability to initiate and grow potential sponsor relationships
High level of reliability and motivation
Strong commitment to customer service
Strong negotiating skills
Ability to work according to broad direction without close supervision
Flexibility and adaptability to changing priorities and tasks
Presentation skills
Strong written and verbal communication skills
Raisers Edge or other fundraising management database experience
Knowledge and experience in the outdoor industry would be an asset
Employment Terms and Benefits
In accordance with the terms of employment governing Management/PSP employees, this is a salaried, fulltime position, subject to a 6-month probationary period.
The salary range for this position is $59,495 to $88,346 annually, based on experience.
The successful candidate will enjoy 20 paid vacation days and 4 personal days annually, extended medical and dental benefits, and participation in an employer-matched pension plan.
Benefits of working at Banff Centre are:
Transitional Staff housing options (based on availability)
Professional Development
Employee Assistance Program
Hybrid work environment (3 days in the office, 2 days remote)
Health care spending account
Staff cafeteria and restaurant discounts
Onsite fitness facility at a discounted rate – first month free for new staff!
Application Process
We are accepting applications for the Manager, Strategic Sponsorship position until a suitable candidate has been found.
Candidates offered a position with Banff Centre, in this capacity, will be required to obtain a criminal record check verifying a clear record before a final job offer can be finalized.
Visa Requirements: Candidates must be legally eligible to work in Canada. Banff Centre is unable to assist candidates in obtaining Canadian work authorization.
Commitment to Diversity
Banff Centre for Arts and Creativity is committed to creating an equitable, diverse, and inclusive campus for students, faculty, staff and visitors. Guided by our values, Banff Centre is rooted in Alberta with provincial, national and global impact. Our strength arises from inclusion; the diversity of people, ideas, perspectives, and cultural backgrounds in our work and team. We encourage women; First Nations, Métis and Inuit persons; members of visible minority groups; persons with disabilities; persons of any ****** orientation or gender identity and expression to apply.
Privacy Statement
Banff Centre is a public body pursuant to the Protection of Privacy Act (Alberta) (“POPA”) and the Access to Information Act (“ATIA”). All of your personal information collected by Banff Centre, including personal information collected through third-party contractors or platforms, in relation to the creation of your candidate profile and submission of a job application, is collected pursuant to section 4(c) of POPA for the purpose of administering your candidate profile, evaluating your eligibility for a position(s) at Banff Centre, and communicating with you about your application. Your personal information may be disclosed, as required, pursuant to ATIA or other applicable law, to satisfy reporting requirements, or for statistical, funding, planning or research purposes.
If you have any questions about the collection, use or protection of this information, please contact the Privacy Coordinator at [email protected], 107 Tunnel Mountain Drive, Box 1200, Banff Alberta, T1L 1H5, 403.762.6100.
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Banff Centre for Arts and Creativity aims to inspire everyone who attends our campus – artists, leaders, and thinkers – to unleash their creative potential.
We acknowledge, with deep respect and gratitude, our home on the side of Sacred Buffalo Guardian Mountain. In the spirit of respect and truth, we honour and acknowledge the Banff area, known as “Minhrpa” (translated in Stoney Nakoda as “the waterfalls”) and the Treaty 7 territory and oral practices of the Îyârhe Nakoda (Stoney Nakoda) – comprised of the Bearspaw, Chiniki, and Goodstoney Nations – as well as the Tsuut’ina First Nation and the Blackfoot Confederacy comprised of the Siksika, Piikani, Kainai. We acknowledge that this territory is home to the Shuswap Nations, Ktunaxa Nations, and Metis Nation of Alberta, Rockyview District 4. We acknowledge all Nations who live, work, and play, help us steward this land, and honour and celebrate this place.
The Opportunity
The Manager, Strategic Sponsorship develops and delivers Banff Centre’s sponsorship strategy by securing and managing partnerships that drive revenue, enhance brand awareness, and align with organizational goals. The role identifies and negotiates sponsorship opportunities, oversees sponsor fulfillment and performance, and builds lasting relationships with corporate, government, foundation, and global partners while collaborating across campus, including supporting strategic sponsorships for the Banff Centre Mountain, Film and Book Festival.
Roles and Responsibilities
Reporting to the Executive Director, Marketing and Communications, below are some key accountabilities:
Strategic Sponsorship
Develop and implement sponsorship strategies that align with the organization's overall sponsorship goals, including; the Banff Centre Mountain Film and Book Festival, Banff Centre Summer Arts Festival and the Banff International String Quartet Competition.
Maintain a success and robust sponsorship program for the Banff Mountain Film and Book Festival and World Tour.
Demonstrates respectful, effective, and appropriate communication to achieve divisional and organizational buy-in for sponsorship and partnership activities and initiatives.
Cultivate and enhance authentic relationships both internally and externally to optimize revenue generation from sponsors.
Build awareness of the Banff Centre among internal and external sponsors and engage them in the Centre’s vision and plans.
Speak and present in a clear and credible manner, listen for diverse perspectives, and set mutually beneficial expectations with a variety of sponsors.
Create compelling pitch decks and sponsorship reports.
Research and Identification
Research and identify sponsor leads that align with Banff Centre's strategic objectives. This involves understanding the sponsor's market presence, objectives, and how they can benefit from the partnership.
Proposal Development
Create compelling sponsorship proposals outlining the benefits and opportunities for sponsors.
Negotiation
The Strategic Sponsorship manager negotiates terms, including; financial agreements, exposure, branding rights, and other benefits. They ensure that both parties are satisfied with the terms and conditions of the sponsorship.
Relationship Management
Act as a liaison between the organization and the sponsor, ensuring that both parties fulfill their obligations, and that the sponsorship remains mutually beneficial.
Provide mentorship and communication of marketing-based strategic partnerships to Events and Public Engagement, Development teams and Banff Centre colleagues as applicable.
Effectively communicate with external and internal sponsors and donors.
Activation and Execution
Implement sponsorship agreements, ensuring that the agreed-upon benefits and deliverables are fulfilled.
Evaluation and Reporting
Analyze the effectiveness of sponsorships, measuring the return on investment (ROI) for both the organization and the sponsor. They prepare reports on the success of sponsorships and make recommendations for future partnerships based on these evaluations.
Financial / Contractual / Budget / Forecasting
Manages a budget including revenues and expenditures with targets and parameters being reviewed and agreed annually.
Collaborates with the Executive Director, Marketing and Communications and General Council to facilitate optimal contract development.
Prepares initial draft of budget area for annual budget development within parameters set, which is then approved or adjusted in line with overall Banff Centre budget process.
Oversees handling of all day-to-day budget administration and management (invoicing, financial reconciliations, purchase orders, budget monitoring, etc.) within budget area.
Ensures contracts are in place (and filed) for sponsor and other relevant stakeholders as it relates to revenue and other commitments.
Manage budgets related to sponsorships, forecasting future sponsorship opportunities, and assessing the financial impact of potential sponsorships.
Finding and securing revenue (cash and in-kind) to meet annual and larger term targets through proactively initiating, developing, and maintaining long-term strategic alliances and relationships with sponsors, and donors.
Contacts
Maintains regular and extensive verbal and written communication with sponsor, donor and agency representatives involving strategy, information exchange, stewardship, and negotiation of contractual obligations, work methods and procedures.
Participates in an ongoing metrics project with other front-line Development team members, tracking activity with current and prospective supporters towards monthly and annual targets.
Program: Sponsorship and Donor Relations
Develops overall yearly and multi-year plans and a critical path for each sponsor, agency, and donor as well as an overall project/relationship management schedule and program; ensures timely follow-up and revision of schedules as required and approved.
Develops and implements on-going program elements for each sponsor, agency and donor based on complete understanding of each contract and strong relationship management practices.
Develops contracts and reviews with sponsors, funders, and Banff Centre’s General Counsel (as applicable) for internal approval and signing.
Implements extensive research and analysis on prospective sources of funding to ensure a strong short-, medium- and long-term pipeline of funders and prospective funders, and ad purchasers, for sustainable revenue needs.
Qualifications and Educational Requirements
Bachelors degree or Diploma in Marketing, Sales or Business Communications
Minimum of 5 years' experience in Sponsorship or related field
Ability to seek collaborative solutions and to persuade others
Strong interpersonal and organizational skills
Intermediate to advanced project management skills
Ability to successfully manage multiple tasks and projects with strong attention to detail
Ability to initiate and grow potential sponsor relationships
High level of reliability and motivation
Strong commitment to customer service
Strong negotiating skills
Ability to work according to broad direction without close supervision
Flexibility and adaptability to changing priorities and tasks
Presentation skills
Strong written and verbal communication skills
Raisers Edge or other fundraising management database experience
Knowledge and experience in the outdoor industry would be an asset
Employment Terms and Benefits
In accordance with the terms of employment governing Management/PSP employees, this is a salaried, fulltime position, subject to a 6-month probationary period.
The salary range for this position is $59,495 to $88,346 annually, based on experience.
The successful candidate will enjoy 20 paid vacation days and 4 personal days annually, extended medical and dental benefits, and participation in an employer-matched pension plan.
Benefits of working at Banff Centre are:
Transitional Staff housing options (based on availability)
Professional Development
Employee Assistance Program
Hybrid work environment (3 days in the office, 2 days remote)
Health care spending account
Staff cafeteria and restaurant discounts
Onsite fitness facility at a discounted rate – first month free for new staff!
Application Process
We are accepting applications for the Manager, Strategic Sponsorship position until a suitable candidate has been found.
Candidates offered a position with Banff Centre, in this capacity, will be required to obtain a criminal record check verifying a clear record before a final job offer can be finalized.
Visa Requirements: Candidates must be legally eligible to work in Canada. Banff Centre is unable to assist candidates in obtaining Canadian work authorization.
Commitment to Diversity
Banff Centre for Arts and Creativity is committed to creating an equitable, diverse, and inclusive campus for students, faculty, staff and visitors. Guided by our values, Banff Centre is rooted in Alberta with provincial, national and global impact. Our strength arises from inclusion; the diversity of people, ideas, perspectives, and cultural backgrounds in our work and team. We encourage women; First Nations, Métis and Inuit persons; members of visible minority groups; persons with disabilities; persons of any ****** orientation or gender identity and expression to apply.
Privacy Statement
Banff Centre is a public body pursuant to the Protection of Privacy Act (Alberta) (“POPA”) and the Access to Information Act (“ATIA”). All of your personal information collected by Banff Centre, including personal information collected through third-party contractors or platforms, in relation to the creation of your candidate profile and submission of a job application, is collected pursuant to section 4(c) of POPA for the purpose of administering your candidate profile, evaluating your eligibility for a position(s) at Banff Centre, and communicating with you about your application. Your personal information may be disclosed, as required, pursuant to ATIA or other applicable law, to satisfy reporting requirements, or for statistical, funding, planning or research purposes.
If you have any questions about the collection, use or protection of this information, please contact the Privacy Coordinator at [email protected], 107 Tunnel Mountain Drive, Box 1200, Banff Alberta, T1L 1H5, 403.762.6100.
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