Verified Job
Marketing
Manager - Experiential and Growth Marketing
Marketing
#680822
Remote / WFH
Job Description
Full job description
Join the market leader in imaging and shape the building of an iconic brand
Play a pivotal role in bringing the Canon story to life through connected experiences
Enjoy hybrid option – work from home one day
About Us
Canon is a global leader in imaging solutions, trusted by millions for innovation and quality. In Australia and New Zealand, we’re proud to deliver products and services that help people connect, communicate, and achieve more every day. When you join Canon Australia, you’ll experience a supportive culture that values your contribution and empowers you to grow. We’re committed to helping you develop your career and turn your goals into reality, while playing an integral role in our success across the region.
About the Role
The Manager - Experiential & Growth leads the strategic design and execution of Canon’s experiential, sponsorship, and PR programs, turning brand strategy into commercially impactful experiences that drive growth, cultural relevance, and long-term audience engagement. Based in Macquarie Park with flexible hybrid work options, the position reports to the Senior Manager - Brand and Growth and oversees a team of specialists to deliver high impact, purpose led brand experiences.
Scope of the Role
Own and evolve Canon’s experiential, sponsorship, and PR strategy, building annual roadmaps and integrated plans that drive measurable brand growth, audience engagement, and commercial impact
Lead, coach, and develop a high-performing team (Experiential Manager and PR Manager), setting clear objectives, accountability frameworks, and performance standards. Partner with the Senior Manager, Brand & Growth to shape integrated sponsorship, media, and activation strategies that build lifetime value and strengthen community and brand equity
Oversee governance, risk management, and operational excellence across all events and PR activity, ensuring compliance with brand, safety, privacy, and reputational standards
Evaluate performance and impact across sponsorships, events, and earned media, embedding insights, efficiency, and continuous improvement into future planning
About you
You are a commercially minded, strategic marketing leader with deep experience in experiential and sponsorship environments. You thrive in complex, fast-moving settings and know how to translate brand strategy into measurable impact. Key Skills and Experience include:
Minimum 8+ years’ experience in brand, experiential, sponsorship, or integrated marketing environments. Proven experience leading large-scale events and sponsorship activations from strategy through execution
Demonstrated experience managing and developing teams, setting direction, and driving performance accountability
Strong commercial and project‑management capability, including budget ownership
Excellent stakeholder‑management and relationship‑building skills
Strong understanding of integrated brand storytelling across physical and digital touchpoints
Experience in integrated media planning and performance measurement advantageous
What’s on Offer
You will join a global brand where your ideas, creativity and career truly matter. We offer continuous learning, clear development pathways and genuine opportunities to grow and advance. You will be supported with the tools, resources and autonomy to bring bold ideas to life, elevate your craft and make a meaningful impact. Your contribution will be recognised, your voice will be valued, and your work will help shape the future of an industry defining brand. Benefits include but not limited to:
Free parking at Canon’s Macquarie Park location
Bonus Leave including Birthday leave, Canon Day leave, Kyosei Day
Training and development opportunities to help you bring your goals to life
Wellbeing benefits including everything from discounted health insurance to flu vaccines to confidential counselling
Canon products offered at discounted rates
Education assistance to support the cost of any external training that gives you new skills for your job
We believe in the power of an inclusive and diverse workforce. We trust you will bring your authentic self to work and we will focus on making sure that together, we make a strong contribution to the broader community in which we operate. Where possible, flexible working arrangements are the norm, as we know a better work-life balance can improve your motivation, performance, and productivity.
As an equal opportunity employer focused on strengthening our inclusive culture, all applicants will be considered and we welcome applications from people of all ages, cultures including Aboriginal and Torres Strait Islander peoples, abilities, religious beliefs, national origin, ****** orientation and gender identities. Benefits/perks may vary depending on the nature of your employment with Canon Group and the country where you work. All applicants must be eligible to work in the country they are applying to at the time of application.
Looking to join this diverse team? Apply online now.
Successful applicants will be notified of next steps.
Join the market leader in imaging and shape the building of an iconic brand
Play a pivotal role in bringing the Canon story to life through connected experiences
Enjoy hybrid option – work from home one day
About Us
Canon is a global leader in imaging solutions, trusted by millions for innovation and quality. In Australia and New Zealand, we’re proud to deliver products and services that help people connect, communicate, and achieve more every day. When you join Canon Australia, you’ll experience a supportive culture that values your contribution and empowers you to grow. We’re committed to helping you develop your career and turn your goals into reality, while playing an integral role in our success across the region.
About the Role
The Manager - Experiential & Growth leads the strategic design and execution of Canon’s experiential, sponsorship, and PR programs, turning brand strategy into commercially impactful experiences that drive growth, cultural relevance, and long-term audience engagement. Based in Macquarie Park with flexible hybrid work options, the position reports to the Senior Manager - Brand and Growth and oversees a team of specialists to deliver high impact, purpose led brand experiences.
Scope of the Role
Own and evolve Canon’s experiential, sponsorship, and PR strategy, building annual roadmaps and integrated plans that drive measurable brand growth, audience engagement, and commercial impact
Lead, coach, and develop a high-performing team (Experiential Manager and PR Manager), setting clear objectives, accountability frameworks, and performance standards. Partner with the Senior Manager, Brand & Growth to shape integrated sponsorship, media, and activation strategies that build lifetime value and strengthen community and brand equity
Oversee governance, risk management, and operational excellence across all events and PR activity, ensuring compliance with brand, safety, privacy, and reputational standards
Evaluate performance and impact across sponsorships, events, and earned media, embedding insights, efficiency, and continuous improvement into future planning
About you
You are a commercially minded, strategic marketing leader with deep experience in experiential and sponsorship environments. You thrive in complex, fast-moving settings and know how to translate brand strategy into measurable impact. Key Skills and Experience include:
Minimum 8+ years’ experience in brand, experiential, sponsorship, or integrated marketing environments. Proven experience leading large-scale events and sponsorship activations from strategy through execution
Demonstrated experience managing and developing teams, setting direction, and driving performance accountability
Strong commercial and project‑management capability, including budget ownership
Excellent stakeholder‑management and relationship‑building skills
Strong understanding of integrated brand storytelling across physical and digital touchpoints
Experience in integrated media planning and performance measurement advantageous
What’s on Offer
You will join a global brand where your ideas, creativity and career truly matter. We offer continuous learning, clear development pathways and genuine opportunities to grow and advance. You will be supported with the tools, resources and autonomy to bring bold ideas to life, elevate your craft and make a meaningful impact. Your contribution will be recognised, your voice will be valued, and your work will help shape the future of an industry defining brand. Benefits include but not limited to:
Free parking at Canon’s Macquarie Park location
Bonus Leave including Birthday leave, Canon Day leave, Kyosei Day
Training and development opportunities to help you bring your goals to life
Wellbeing benefits including everything from discounted health insurance to flu vaccines to confidential counselling
Canon products offered at discounted rates
Education assistance to support the cost of any external training that gives you new skills for your job
We believe in the power of an inclusive and diverse workforce. We trust you will bring your authentic self to work and we will focus on making sure that together, we make a strong contribution to the broader community in which we operate. Where possible, flexible working arrangements are the norm, as we know a better work-life balance can improve your motivation, performance, and productivity.
As an equal opportunity employer focused on strengthening our inclusive culture, all applicants will be considered and we welcome applications from people of all ages, cultures including Aboriginal and Torres Strait Islander peoples, abilities, religious beliefs, national origin, ****** orientation and gender identities. Benefits/perks may vary depending on the nature of your employment with Canon Group and the country where you work. All applicants must be eligible to work in the country they are applying to at the time of application.
Looking to join this diverse team? Apply online now.
Successful applicants will be notified of next steps.
