La-Z-Boy Brand Specialist
Job Description
Profile : La-Z-Boy Brand Specialist
Budget: ₹4.20 LPA – ₹4.80 LPA
Location: M.G. Road, Ghitorni, New Delhi
Qualification: Graduate (MBA preferred but not mandatory).
Experience: 2–3 years of experience in premium/luxury product sales, preferably in furniture, interiors, automobiles, lifestyle products, or a similar industry.
Industry: Preferably furniture, luxury retail, interiors, premium consumer products, automobiles, or related industries.
JOB RESPONSIBILITY
• Take complete ownership of achieving La-Z-Boy sales targets through direct sales initiatives and team support.
• Generate new leads and business opportunities through corporate connections, architects, interior designers, premium residential projects, institutions, and other potential channels.
• Actively follow up and convert La-Z-Boy enquiries received through online platforms, website, showrooms, exhibitions, and referrals.
• Work closely with Little Nap sales teams across India to drive La-Z-Boy sales, guide them on product positioning, and support in closing premium customer enquiries.
• Train and motivate showroom sales teams on La-Z-Boy product features, USPs, customer handling, and luxury selling approach.
• Regularly track La-Z-Boy leads, conversions, pending enquiries, and ensure timely follow-ups.
• Develop strong relationships with corporate clients, architects, designers, and premium customer segments to increase brand visibility.
• Coordinate with the Marketing Team for campaigns, promotions, and activities required to generate LaZ-Boy enquiries.
• Analyse market opportunities, customer feedback, and competitor activities to improve sales strategies.
• Ensure every customer interaction reflects the premium experience and legacy of the La-Z-Boy brand.
Skills required:
• 2–3 years of experience in premium/luxury product sales, furniture, interiors, automobiles, lifestyle products, or a similar industry preferred.
• Strong selling and negotiation skills with a customer-first approach.
• Ability to influence, guide, and motivate sales teams without direct reporting authority.
• Excellent communication and relationship-building skills.
• Self-driven personality with an ownership mindset and focus on achieving targets.
• Good understanding of premium customer expectations and luxury sales experience Qualification Graduate degree required, MBA or equivalent preferred but not mandatory.
Interested candidates please connect on 8484909896 # freny.wg@intriants.com
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