In-Store Marketing Coordinator

CPM are looking for an In-store Marketing Coordinator to join the team working for Asda. As an In-Store Marketing Co-ordinator at Asda, you will be responsible for managing the end-to-end delivery of impactful in-store communications that engage customers and support commercial objectives.

Salary: £26k per annum (Bonus scheme in operation STC)

Ideal Location: Leeds, united Kingdom, LS2

This role involves coordinating the promotional process across multiple categories, working closely with trading teams, design agencies, and retail operations to ensure messaging is purposeful, on budget, and delivered on time.

You will play a key part in driving shopper satisfaction and basket spend by ensuring all in-store communications align with Asda’s brand and in-store principles. Reporting within the Customer function, this position requires excellent project management and communication skills, with the ability to manage multiple stakeholders and agency partners effectively.

You will be based at Asda House in Leeds, with a minimum of three days per week in the office, including mandatory days on Monday and Friday, plus one day visiting stores to support implementation. This is a fantastic opportunity to contribute to a dynamic marketing team and make a tangible impact on the customer experience.

What else will I be doing?

Adapt to the evolving nature of the role, which is seeing increased automation, and respond to the urgency of filling the position due to the incumbent leaving and other team members departing soon.
Ensure correct allocation of point-of-sale materials to stores based on region and promotion, sign off on artwork, and produce weekly guides for stores on promotional displays.
Manage promotional cycles that change every four weeks, coordinating with trading categories to gather promotion details and create briefs for printers.
Act as the In-Store Marketing Communicator with a primary focus on ambient promotions across core grocery, impulse grocery, beers, wines and spirits, non-edible grocery, and health and beauty categories.
Manage the end-to-end delivery of in-store communications for Asda, ensuring messaging is purposeful, on budget, and aligned with customer needs.
Coordinate the promotional process across all ambient categories, including Grocery, Non-edible Grocery, and Beers, Wines, and Spirits, ensuring timely and accurate execution.
Oversee the critical path management with all stakeholders to guarantee activities are delivered right first time.
Write clear and concise artwork and print briefs for agencies, managing relationships to ensure cost-effective and high-quality outputs with minimal amendments.
Support the Business Partner by understanding category strategies and customer targets to develop in-store communications that align with Asda’s brand and communication principles.
Ensure adherence to approval processes, including securing necessary sign-offs from legal and other relevant teams.
Collaborate closely with internal teams such as Customer Design, Commercial Business Units, and Retail Leadership to facilitate smooth delivery of communications.
Conduct local store visits as needed to support implementation and maintain strong relationships across teams and agencies.
Work primarily from Asda House, Leeds, with a minimum of three days per week in the office, including mandatory days on Monday and Friday, plus one day in-store.
What we're looking for

Experience in in-store marketing, communications, or project management, with a track record of delivering promotional campaigns on time and to budget
Excellent organisational skills with the ability to manage multiple stakeholders and critical paths effectively, ensuring seamless execution of in-store communications.
Strong verbal and written communication skills, capable of liaising confidently with internal teams, agencies, and external partners.
Attention to detail and a proactive approach to problem-solving, ensuring all promotional materials meet brand guidelines and legal requirements.
Ability to work independently and collaboratively within a team, managing priorities in a fast-paced retail environment.
Experience working with design and print agencies, including briefing and managing artwork and print processes.
Full clean driving licence and access to a vehicle for local store visits, with flexibility to work from the Leeds office and in-store as required.
What we can offer you:

Salary £26,000 p/a
37.5 hrs pw Monday-Friday
Pension Plan: Secure your future with a pension plan.
Holiday Package: Recoup with 30 days of holiday inclusive of bank holidays
Life Assurance: Enjoy peace of mind knowing you have 1X life assurance.
DIGICARE+ App: Enjoy convenient access to second opinions from doctors, personalised counselling sessions, expert nutritionist advice, and gym membership discounts—all in one place!
Perks At Work: Access our exclusive employee pricing platform allowing you to save money on both the big and little purchases.
A supportive and collaborative work environment within a dynamic team closely connected to major clients.
Opportunities for professional growth, including potential progression into new business development or client service account management roles.
A hybrid working model with a minimum of three days per week in the office, fostering both flexibility and team engagement.
Access to a strong network within the FMCG and retail sectors, enabling accelerated career development.
The chance to work with leading brands and agencies, enhancing your industry experience and contacts.
Comprehensive support to help you succeed, including training and resources to develop your sales and creative skills.
A role that values your input and creativity, encouraging you to contribute to proposals and experiential marketing initiatives.
CPM has been accredited Investors in People Gold award and places great importance on the training and development of our people. We work in a cooperative environment where great ideas and achievements are shared and celebrated.

At CPM, we are proud to foster an inclusive work environment. We believe in a workplace that celebrates the unique perspectives and skills of all individuals believing this makes us stronger and more innovative.

Should you require any adjustments or support during the application process, please don't hesitate to let us know. Our goal is to help you feel comfortable and confident, allowing you to showcase your unique skills and abilities to their fullest potential.

Please contact Recruitment@recruitmentgroup.org after completing your application to see how we can best support you. Read more