Verified Job
Marketing
Head Sales & Marketing (Luxury Township)
Marketing
#590769
Remote / WFH
Job Description
Job Description
About Della Township:
Della Township is an iconic real estate brand known for pioneering high-end, integrated township developments that blend luxury, sustainability, and cutting-edge design. With an emphasis on offering a unique lifestyle experience, Della Township continues to set new benchmarks in township living.
Role Overview
We are looking for an accomplished and visionary Head – Sales & Marketing to lead the overall sales strategy and marketing initiatives for our luxury township projects. The ideal candidate will bring a deep understanding of premium real estate markets, customer acquisition, brand building, and digital-first marketing strategies tailored for HNI/Ultra-HNI clients.
Key Responsibilities
Sales Leadership
• Define and implement the sales strategy for Della Township’s luxury residential projects.
• Build, lead, and mentor a high-performance sales team to achieve and exceed targets.
• Oversee end-to-end sales operations including customer engagement, site visits, negotiations, and deal closures.
• Cultivate long-term relationships with HNI/Ultra-HNI clients, investors, and channel partners.
• Collaborate with CRM and customer service teams to ensure top-tier post-sale client experience.
Marketing Leadership
• Lead the planning and execution of integrated marketing campaigns across digital, offline, and experiential platforms.
• Manage brand positioning, storytelling, and identity for Della Township in alignment with company vision.
• Oversee social media strategy, performance marketing, SEO/SEM, influencer partnerships, and luxury event planning.
• Analyse campaign ROI, sales funnel data, and lead quality to continuously improve strategy.
• Manage relationships with advertising agencies, digital marketing firms, and PR partners.
• Conceptualize and execute innovative BTL activities, roadshows, and luxury brand collaborations.
Job Expectations
Qualifications & Skills:
• 10–15 years of experience in real estate sales and marketing, with a focus on luxury or integrated township projects.
• Proven success in leading large sales and marketing teams and driving significant revenue growth.
• Strong understanding of buyer personas in premium real estate, especially HNIs/Ultra-HNIs.
• Expertise in digital marketing tools, platforms (Google Ads, Meta, LinkedIn), analytics, and CRMs (Salesforce, HubSpot, etc.).
• Outstanding communication, leadership, and negotiation skills.
• High level of creativity, business acumen, and execution excellence.
Minimum Qualification
Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred)
Minimum Job Experience
10–15 years
Reporting To
CMD
Travel
Yes Apply Now
About Della Township:
Della Township is an iconic real estate brand known for pioneering high-end, integrated township developments that blend luxury, sustainability, and cutting-edge design. With an emphasis on offering a unique lifestyle experience, Della Township continues to set new benchmarks in township living.
Role Overview
We are looking for an accomplished and visionary Head – Sales & Marketing to lead the overall sales strategy and marketing initiatives for our luxury township projects. The ideal candidate will bring a deep understanding of premium real estate markets, customer acquisition, brand building, and digital-first marketing strategies tailored for HNI/Ultra-HNI clients.
Key Responsibilities
Sales Leadership
• Define and implement the sales strategy for Della Township’s luxury residential projects.
• Build, lead, and mentor a high-performance sales team to achieve and exceed targets.
• Oversee end-to-end sales operations including customer engagement, site visits, negotiations, and deal closures.
• Cultivate long-term relationships with HNI/Ultra-HNI clients, investors, and channel partners.
• Collaborate with CRM and customer service teams to ensure top-tier post-sale client experience.
Marketing Leadership
• Lead the planning and execution of integrated marketing campaigns across digital, offline, and experiential platforms.
• Manage brand positioning, storytelling, and identity for Della Township in alignment with company vision.
• Oversee social media strategy, performance marketing, SEO/SEM, influencer partnerships, and luxury event planning.
• Analyse campaign ROI, sales funnel data, and lead quality to continuously improve strategy.
• Manage relationships with advertising agencies, digital marketing firms, and PR partners.
• Conceptualize and execute innovative BTL activities, roadshows, and luxury brand collaborations.
Job Expectations
Qualifications & Skills:
• 10–15 years of experience in real estate sales and marketing, with a focus on luxury or integrated township projects.
• Proven success in leading large sales and marketing teams and driving significant revenue growth.
• Strong understanding of buyer personas in premium real estate, especially HNIs/Ultra-HNIs.
• Expertise in digital marketing tools, platforms (Google Ads, Meta, LinkedIn), analytics, and CRMs (Salesforce, HubSpot, etc.).
• Outstanding communication, leadership, and negotiation skills.
• High level of creativity, business acumen, and execution excellence.
Minimum Qualification
Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred)
Minimum Job Experience
10–15 years
Reporting To
CMD
Travel
Yes Apply Now
