Head of Performance Marketing

specializing in creating innovative solutions that enhance brand presence and user engagement. With a focus on product management for websites and mobile apps, we deliver intuitive, user-friendly experiences tailored to meet the demands of today’s digital-first world. Our expertise includes user experience design, digital strategy, and data-driven insights to drive growth, improve conversions, and streamline product lifecycles. Rooted in innovation, agility, and customer-centricity, Talknlock ensures every project aligns with client goals for impactful results. Based on a collaborative and strategic approach, we are committed to shaping the digital landscape. Role Description This is a full-time on-site role based in Jaipur, meant for a Head of Performance Marketing. The individual will be responsible for strategizing, executing, and optimizing performance marketing campaigns to drive growth. They will analyze campaign metrics, manage budgets, and lead a team to achieve key performance indicators (KPIs). The role involves utilizing web analytics to track performance and oversee campaign adjustments based on real-time data to improve outcomes. Additionally, the Head of Performance Marketing will collaborate with cross-functional teams to ensure alignment with broader marketing and business objectives. Qualifications Strong expertise in Performance Marketing, including launching and managing campaigns to drive measurable results Proficiency in Analytical Skills and Web Analytics for creating data-driven strategies and interpreting campaign performance Experience in Performance Management and optimizing marketing budgets to achieve KPIs efficiently Proven Team Leadership abilities to mentor, guide, and inspire marketing teams Excellent communication and collaboration skills to work effectively across diverse teams Experience in the digital marketing or technology industry is an advantage Master’s or Bachelor’s degree in Marketing, Business, or related field is preferred