Graphic Designer Digital Marketing

Job Overview: We are seeking a highly motivated and creative Graphic Designer Digital Marketer to create compelling visual content. This individual will play a key role in creating marketing materials, managing social media accounts, and help in maintaining and updating our Squarespace website. Furthermore, they will work closely with our factories and showroom teams to ensure consistent brand messaging and engage with our audiences to drive business growth.

Key Responsibilities:

Creative Marketing Materials:

Mock up boards for dealers for all new collections and create collection stickers for boards, sending them out to print.
Collaborate with showroom managers to plan new collection displays and create mockups of showroom displays in Photoshop.
Create marketing materials (posters, PowerPoint presentations, postcards, etc.) for sales reps.
Design showroom decal files and QR codes for new collections.
Event Marketing Promotion:

Design and produce promotional materials for industry events, trade shows, and conferences
Attend industry events to capture content, engage with the community and support brand awareness efforts
Coordinate event related marketing efforts, including pre-event promotion, live social media coverage, and post-event follow ups.
Social Media Community Engagement:

Manage social media accounts (Instagram, Facebook, Pinterest, LinkedIn).
Plan and schedule posts, collaborate with followers, repost relevant content, and run ads as necessary.
Analyze social media performance using in-app analytics tools to optimize engagement and reach.
Website Content Management:

Update and maintain the Squarespace website, including adding new collections, updating collection pages, and managing SEO.
Work with factories to gather assets and technical documents for new collections.
Create and send out email updates to the mailing list regarding new collections, events, and closures.
Regularly update e-catalogs and idea books.
Ensure that all content is consistent with the company’s branding and messaging.
Administrative Miscellaneous:

Update company hours on Google for holidays and closures.
Required Skills Experience:

2+ years of experience in graphic design, social media and digital marketing
Proven experience in managing websites, preferably Squarespace.
Strong proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and Canvas.
Expertise in social media management and strategy (Instagram, Facebook, Pinterest, LinkedIn).
Experience with Google Analytics, Meta Ads Manager, Google Ads Manager, and SEO management.
Strong creative writing skills and the ability to produce engaging content for different platforms.
Ability to create and manage email marketing campaigns.
Proficient in Microsoft Office Suite (PowerPoint, Word, Excel).
Strong attention to detail and organizational skills.
Preferred Skills:

Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
Familiarity with website optimization techniques and A/B testing.
Knowledge of design trends and best practices in digital marketing.
Bonus Skills:

Video editing and motion graphics experience
Copy writing and content creation expertise
Experience within the tile / flooring industry
How to Apply: Please submit your resume, portfolio (if applicable), and a brief cover letter outlining your experience and why you're a great fit for this position.

We are looking forward to hearing from you and finding the next creative powerhouse to join our team!

Job Types: Full-time, Permanent

Benefits:

Casual dress
Company events
Dental care
Extended health care
Life insurance
On-site parking
Paid time off
RRSP match
Store discount
Vision care
Schedule:

8 hour shift
Monday to Friday
Work Location: In person Read more