Digital Strategy Lead

Full job description
We’ve been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with over 115,000 team members and a portfolio of iconic brands. At Coles Group, you’ll not only get to make a difference to millions of Aussie lives—you’ll also get to see your impact.


About the team

Strategy is making the future of retail a reality. We’re a big business with big ideas. Our team works together with all our business units to help bring those ideas to life. We stay focused on what’s next, so we can make our customers’ experiences even better now and lead the industry for years to come.



At Coles, we’re transforming the way Australia shops - building connected, personalised, and digitally enabled experiences. Our Digital Innovation Growth team plays a critical role in this ambition, driving forward-thinking initiatives that unlock value for our customers and the business. We’re looking for a curious, commercially minded and impact-driven Lead to join our team and help shape the future of digital retail and drive long-term growth.


About the Role



As a Lead in the Digital Innovation Growth team you’ll be at the forefront of Coles’ Accelerated by Digital strategy - shaping the future of our digital portfolio including omnichannel customer experience and eCommerce growth. You’ll work closely with the Digital Leadership team and cross-functionally to tackle high-impact, complex questions; provide insight to inform decision-making; and drive high-impact digital initiatives. You’ll bring structure to complexity and help define a clear omnichannel customer experience roadmap that reflects evolving customer expectations, emerging technologies and business priorities. This is a unique opportunity to drive high-impact change at the intersection of strategy, transformation, and innovation.


What you will be doing


Shape the Digital Strategy - Drive Coles’ digital innovation and growth focus by identifying trends, identifying opportunities and defining customer-led propositions
Turn insight into action – Bring structure to ambiguity and use data to solve complex problems, fast
Drive outcomes – Lead high-impact initiatives from idea to execution through well-structured plans and coordinated execution.
Influence and align – Partner with leaders across Customer, Tech, Finance and Group Strategy to deliver strategically important initiatives
Tell the story – Craft clear, compelling narratives that move ideas forward and inform decision making
Build what’s next – Help create a culture of curiosity, collaboration and continuous improvement across the digital ecosystem
Grow the team - Help build a high-performing, collaborative culture within the team and uplift capability across the broader Digital community

What You'll Bring



Strategic mindset and commercial acumen - Background in management consulting, investment banking, strategy or transformation, ideally within retail, tech, or consumer environments
Structured problem-solving – Ability to cut through ambiguity, structure complex problems, and develop data-led, customer-informed solutions
Professional Experience - Around two to six years of work experience post-degree.
Compelling communication – Strong written and verbal skills, experience writing executive or Board-level communication
Cross-functional influence – Comfort navigating a large organisation and aligning diverse stakeholders
Execution focus –Track record of turning ideas into outcomes through thoughtful planning and delivery
Growth mindset and leadership – A self-starter who builds momentum, lifts those around them, and contributes to a high-performing, collaborative team culture
#LI-BD1


What’s in it for you?

Flexible working options: We know that work is only one part of your life, so we actively encourage a positive work-life balance and provide hybrid working options to help you achieve it.
Office perks: Take advantage of our gym facility and fitness classes, free parking, BBQ area, mini-Coles supermarket, fooderie hub where you can sample new products before they hit the shelves, school holiday program and so much more when you come in.
Discounts: Eligible team members receive 5% discount all year round on your Supermarket and Liquor online and in-store purchases. We also offer additional periods of double discount (10%) at various times throughout the year. As well as hotdeals exclusive to team members that translate into additional savings.
Reward through recognition: Give and receive recognition, linked to our Coles values, through our digital recognition platform ‘mythanks’. You can accumulate points to redeem in the online shop for exciting gifts and electronic gift cards from an extensive range of retailers.
Opportunities for learning and development: No matter where you start within our diverse business, you’ll have experiences, exposure, and education to satisfy you. Discover and explore a variety of career development programs and job-specific training.
Paid parental leave: We understand how important your life outside work is and offer permanent team members paid parental leave to support you in balancing work and family.
Investment in your future: Our annual team member share plan offer allows eligible team members to make regular pre-tax salary sacrifice deductions to purchase Coles Group shares. Read more