· Managing and strengthening brand identity in digital sphere.
· Creation and maintenance of social media communities.
· Responsible for making strategies for SEO, SMM and SEM.
· The experience of handling an agency is a mandate.
· Creation, set up and optimization of paid campaigns across channels.
· Knowledge of Media Buying and Influencer management is a mandate.
· Creating, managing and editing content in a web-based environment.
· Operational knowledge of web-based tools like Google Adwords, Google Analytics,
Omniture, Google AD sense and Keyword Planner is a must.
· Knowledge of various CMS platforms like WordPress, Dot Net, PHP and Magento.
· Operational knowledge of setting up and management of social media promotional campaigns is a mandate. (Facebook Lead Generation, FB Click 2 Website, FB Canvas Ads, Twitter
Advertising and Trending, Instagram Advertising, LinkedIn Advertising, Youtube Advertising, and Youtube...