Digital Marketing Executive

Job Description: Digital Marketing Executive

Location: Janakpuri, New Delhi

Company: Valkyrie People Consulting

About Us:

Valkyrie People Consulting is a leading human resource consulting firm that specializes in delivering comprehensive recruitment and talent management solutions. We are committed to helping organizations identify, attract, and retain top talent to achieve their business objectives.

Position Overview:

We are seeking a skilled and motivated Digital Marketing Executive to join our dynamic team in Janakpuri, New Delhi. The ideal candidate will have a passion for digital marketing, a creative mindset, and a proven track record of driving online engagement and brand visibility.

Key Responsibilities:
• Content Creation: Develop, manage, and execute digital content across various platforms, including social media, email marketing, and the company website.
• Social Media Management: Manage and grow the company’s social media presence on platforms such as LinkedIn, Facebook, Instagram, and Twitter. Plan and execute social media campaigns to increase brand awareness and engagement.
• SEO SEM: Optimize website content for search engines (SEO) and manage pay-per-click (PPC) advertising campaigns to drive traffic and conversions.
• Analytics Reporting: Monitor, analyze, and report on digital marketing performance using tools such as Google Analytics. Provide insights and recommendations for improvement.
• Email Marketing: Design and execute email marketing campaigns to nurture leads and engage clients. Track and analyze campaign performance to optimize results.
• Website Management: Oversee website updates, including content uploads, layout adjustments, and ensuring a user-friendly experience.
• Collaborative Work: Work closely with the sales and HR teams to align digital marketing strategies with business goals.

Qualifications:
• Bachelor’s degree in Marketing, Communications, or a related field.
• 1-3 years of experience in digital marketing, preferably within the HR or consulting industry.
• Proficiency in digital marketing tools such as Google Analytics, SEO tools, social media management platforms, and email marketing software.
• Strong understanding of current online marketing concepts, strategies, and best practices.
• Excellent communication and creative thinking skills.
• Ability to work independently as well as part of a team. Read more