Digital Marketing Executive Marketing

Jaipur

1 to 3 years

Responsibilities
Develop and execute email marketing campaigns to promote our IT services
Create email templates and designs that align with our brand and messaging
Segment email lists and personalize email content based on target audience
Test and optimize email campaigns to improve open rates, click-through rates, and conversions
Collaborate with the marketing team to develop content for email campaigns
Monitor email campaign performance and report on key metrics to stakeholders
Ensure compliance with email marketing regulations and best practices.
Manage email marketing software and tools.

Desired Skills & Competencies
Bachelor's degree in Marketing or a related field
Minimum of 1 year of experience in email marketing, preferably in the IT services industry
Strong knowledge of email marketing software and tools, such as Marketo, Mailchimp or HubSpot
Excellent copywriting skills and attention to detail
Strong analytical skills and ability to use data to drive decision-making
Knowledge of email marketing regulations and best practices
Excellent communication and interpersonal skills
Ability to work independently and in a team environment.