Contentify Technology Private Limited is looking for a digital marketer with at least six months of experience using Google Ads, LinkedIn, Instagram, Twitter, and Facebook Ads to generate leads for its operations.
Responsibilities -
• Manage campaigns on paid ad networks such as Google Ads, Bing Ads and Social ad networks like FB Ads, Linkedin Ads, Twitter Ads, etc.
• Understand clients requirements and their industry. Identify their customer segments, consumer pain points, Key products and services to promote and target markets for running campaigns.
• Perform competitor research to identify new ideas for running campaigns more effectively.
• Perform Data Analysis such as keyword analysis, ad creative analysis, Search term analysis across different metrics of campaign performance like CPC, CTR, CPL, etc.
• Analyse data through Google analytics and paid tool insights.
• Landing page analysis and recommendations – work with client and web design team to ensure great landing page experience for maximum lead gen.
Location - Kolkata (Remote)
Qualifications
• Bachelor's degree in Marketing or related field
• Excellent understanding of digital marketing concepts
• Experience with business to customer social media and content generation
• Strong creative and analytical skills