Responsibilities
Develop and maintain a monthly content calendar across platforms like Instagram, Facebook, LinkedIn, and YouTube
Plan, write, and schedule engaging posts aligned with brand goals and ongoing trends
Coordinate with internal teams for graphics, videos, and campaign content
Monitor social media performance and suggest improvements based on insights
Research content trends and new formats to keep platforms fresh and relevant
Ensure content consistency in terms of style, tone, and brand voice
Assist in creating basic captions, scripts, or short content formats (Reels, Stories, etc.)