Verified Job
Work from home
Brand Head
Work from home
#736261
Remote / WFH
IITIL
Job Description
IITIL is seeking a strategic and experienced Brand Head to lead the company’s brand positioning, identity, reputation, and market presence.
The role will be responsible for building a differentiated B2B technology brand across Data Intelligence, AI, Cloud, Cybersecurity, Enterprise Technology, and Digital Transformation. The ideal candidate combines strong brand thinking, business acumen, and hands-on execution experience within technology, SaaS, IT services, consulting, or other complex B2B industries.
Key Responsibilities Brand Strategy and Positioning
• Develop and execute IITIL’s brand strategy, positioning, architecture, and value proposition.
• Build differentiated messaging for key services, industries, markets, and customer segments.
• Conduct market, audience, and competitor research to strengthen brand positioning.
• Align brand strategy with business goals, growth priorities, and market expansion plans.
Brand Identity and Governance
• Own IITIL’s visual identity, tone of voice, messaging, and communication standards.
• Develop and maintain brand guidelines and governance processes.
• Ensure consistent brand representation across digital, sales, corporate, event, and employee communication.
• Review and approve high-impact brand and marketing
The role will be responsible for building a differentiated B2B technology brand across Data Intelligence, AI, Cloud, Cybersecurity, Enterprise Technology, and Digital Transformation. The ideal candidate combines strong brand thinking, business acumen, and hands-on execution experience within technology, SaaS, IT services, consulting, or other complex B2B industries.
Key Responsibilities Brand Strategy and Positioning
• Develop and execute IITIL’s brand strategy, positioning, architecture, and value proposition.
• Build differentiated messaging for key services, industries, markets, and customer segments.
• Conduct market, audience, and competitor research to strengthen brand positioning.
• Align brand strategy with business goals, growth priorities, and market expansion plans.
Brand Identity and Governance
• Own IITIL’s visual identity, tone of voice, messaging, and communication standards.
• Develop and maintain brand guidelines and governance processes.
• Ensure consistent brand representation across digital, sales, corporate, event, and employee communication.
• Review and approve high-impact brand and marketing
