Email Marketing Manager Job description :- Identify target audiences and grow our email lists- Design and implement email marketing strategies- Proofread emails for clarity, grammar, spelling and overall quality- B2C & B2B Lead generation and qualification- B2B database building with growth hack techniques across global markets- Ensure prompt and accurate communication with clients via email to minimize unsubscribes.- Create email databases for lead generation- Report on sales revenue generated from email campaigns- Analyze campaign performance and suggest improvements- Implementing & Managing Email Marketing- Knowledge about the domain warm up- Catchy email writing skill to increase the engagement database- Knowledge to A/B testing and Automation technique- Setup the production email and increase the open rate of users- Should have the knowledge about the UTMRequired Candidate profile :
• 2-5 years of marketing experience with minimum 3 year focused on email strategy and execution- Strong project management skills and ability to work with tight deadlines- Hands-on experience with Email marketing automation software- Extensive knowledge of ecosystem cross-selling, lifecycle campaigns, and segmented communication strategies- Experience with delivering compelling creative and messages for different customer segments
• Self-starter with ability to seek out opportunities, create an action plan and see it through to fruition
• In-depth knowledge of email best practices to increase deliverability, engagement, and conversions. (ref:iimjobs.com