Area Sales Manager (ASM) Suitch On Innovation
Job Description
Territory : Deoghar Santhal Pargana (Field Role)
Job Summary
We are seeking a dynamic and result-oriented Area Sales Manager to drive sales growth across plywood, hardware, interior solutions, and CCTV surveillance product segments. The candidate will be responsible for developing dealers, distributors, project sales, and expanding market presence within the assigned territory.
Key Responsibilities
Achieve monthly and quarterly sales targets across assigned product categories
Develop and manage Franchise, and channel partner network
Generate project-based sales in interior contractors, builders, architects, and institutional clients
Promote plywood, hardware, interior solutions, and CCTV surveillance products to new and existing customers
Identify new business opportunities in construction, real estate, and infrastructure sectors
Conduct regular market visits to expand brand visibility and demand generation
Handle product positioning, pricing discussions, and negotiation with clients
Coordinate with internal teams for order processing, dispatch, and after-sales support
Monitor competitor activities and market trends to improve sales strategy
Conduct product demonstrations and technical presentations when required
Required Skills & Qualifications
Graduate in Business / Marketing / Related Field (preferred)
2–6 years experience in sales (plywood, hardware, interior, CCTV, or building materials preferred)
Strong dealer/distributor handling experience
Good understanding of construction and interior industry ecosystem
Excellent communication and negotiation skills
Ability to work in field sales and extensive travel
Self-motivated with target-oriented mindset
Preferred Industry
Plywood / Laminates / Hardware industry
CCTV & security surveillance system sales
Interior material or building material distribution
Project sales (builders, architects, contractors)
Key Performance Indicators (KPIs)
Monthly sales achievement vs target
New dealer/distributor appointments
Project conversions and institutional sales
Market coverage and product penetration
Collection efficiency and payment discipline
Brand visibility in assigned territory
What We Offer
Attractive salary + performance-based incentives
Growth opportunity into Regional Sales Manager role
Dealer network expansion support
Product training and technical support
Long-term career in fast-growing building & automation industry
Pay: ₹16,092.55 - ₹40,000.00 per month
Benefits:
Cell phone reimbursement
Experience:
Field sales: 2 years (Preferred)
B2B sales: 2 years (Preferred)
Work Location: In person
