Advertisement Expert (Meta/Google)

Company Description

The Brands Light is a premier digital marketing agency based in New Delhi, specializing in SEO, website development, social media marketing, and ad campaigns. Partner with us to boost your online presence, drive organic traffic, and achieve unparalleled growth with our expert strategies and cutting-edge services.

Role Description

This is a full-time on-site role for an Advertisement Expert (Meta/Google) at The Brands Light. The role involves managing and optimizing ad campaigns on Meta and Google platforms, analyzing data to improve campaign performance, collaborating with the marketing team, and communicating with clients to ensure campaign success.

We're seeking an experienced Advertisement Expert to manage and optimize our Meta and Google ad campaigns. The ideal candidate will have a strong understanding of digital advertising, analytics, and campaign optimization.

Key Responsibilities

1. Campaign Management: Manage and optimize Meta and Google ad campaigns to achieve business objectives.

2. Ad Creative Development: Develop and implement ad creatives, including images, videos, and copy.

3. Targeting and Segmentation: Identify and target specific audiences to maximize campaign performance.

4. Budget Management: Manage ad budgets to ensure optimal ROI.

5. Performance Analysis: Analyze campaign performance using Meta and Google analytics tools.

6. Optimization: Continuously optimize campaigns to improve performance and achieve business objectives.

Requirements

1. Experience: 2+ years of experience in digital advertising, specifically with Meta and Google ads.

2. Certifications: Meta and Google ad certifications preferred.

3. Analytics Tools: Proficiency in Meta and Google analytics tools.

4. Communication: Excellent communication and project management skills.

Nice to Have

1. Experience with ad creative development tools.

2. Knowledge of SEO and SEM principles.

3. Familiarity with other digital advertising platforms.

What We Offer

1. Competitive salary.

2. Opportunities for growth and development.

3. Collaborative team environment.

If you're passionate about digital advertising and have a proven track record of success, we'd love to hear from you! Read more