Digital Marketing Fresher

We’re looking for an eager and knowledgeable SEO Fresher to join our Digital Marketing Team in Ahmedabad, India. You should be an excellent communicator and comfortable managing multiple tasks, you also need to be a team player and have a problem-solving attitude.

Working quickly and creatively should come naturally to you, as well as being an innovative problem-solver who takes pride in producing logical, simple and effective solutions to what are often very new and complex issues

Department : Digital Marketing

No. of Openings : 2

Job Type : Full-Time

Location : Ahmedabad

Package :₹ 25,000/- to ₹ 27,000/- (Per Month)

Experience Required : 0 – 6 Months

Qualifications : MBA – Marketing/Digital Marketing
General Information

Technical Skills:
• Search Engine Optimization (SEO): Understanding of how to optimize websites and content to improve search engine rankings and organic traffic.
• Pay-Per-Click Advertising (PPC): Proficiency in setting up and managing paid advertising campaigns on platforms like Google Ads, Facebook Ads, and others.
• Social Media Marketing: Knowledge of various social media platforms, content strategies, and tools to effectively engage audiences and promote brands.
• Content Marketing: Ability to create, curate, and distribute valuable and relevant content to attract and retain a target audience.
• Email Marketing: Familiarity with email marketing tools and techniques to design, execute, and analyze email campaigns.
• Web Analytics: Skill in using tools like Google Analytics to track website performance, user behavior, and campaign effectiveness.
• Data Analysis: Ability to interpret and analyze data related to website traffic, user engagement, conversion rates, and more.
• Marketing Automation: Knowledge of marketing automation tools to streamline repetitive tasks and nurture leads throughout the customer journey.
• Conversion Rate Optimization (CRO): Understanding of techniques to improve website elements for higher conversion rates, such as A/B testing.
• E-commerce Marketing: Knowledge of strategies specific to online retail, including product listings, cart abandonment strategies, and e-commerce analytics.

Non-Technical Skills:
• Strategic Thinking: Ability to develop long-term marketing strategies aligned with business goals and industry trends.
• Creativity: Skill in generating innovative ideas for content, campaigns, and branding to stand out in the digital landscape.
• Communication: Strong written and verbal communication skills to effectively convey messages to target audiences.
• Analytical Thinking: Capacity to interpret data, derive insights, and make informed decisions to optimize marketing efforts.
• Problem-Solving: Aptitude for identifying challenges and finding practical solutions in a dynamic digital marketing environment.
• Team Collaboration: Ability to work collaboratively with cross-functional teams including designers, developers, and copywriters.
• Adaptability: Willingness to stay updated with the rapidly changing digital marketing landscape and adapt strategies accordingly.
• Leadership: Skill in leading and managing marketing teams, projects, and campaigns effectively.
• Project Management: Ability to plan, execute, and monitor marketing initiatives within specified budgets and timelines.
• Customer-Centric Approach: Focus on understanding customer needs and preferences to tailor marketing efforts for maximum impact.
• Networking: Capacity to build relationships with influencers, industry professionals, and potential partners for collaboration.
Job Responsibilities
• Keyword Research: Conduct keyword research to identify relevant search terms and phrases that can be targeted to improve organic search visibility.
• On-Page Optimization: Assist in optimizing website content for target keywords, including optimizing meta tags, headers, and content structure.
• Content Optimization: Collaborate with content creators to ensure that new and existing content is SEO-friendly, relevant, and engaging for the target audience.
• Competitor Analysis: Research and analyze competitor websites and their SEO strategies to identify opportunities and best practices.
• Link Building: Support the development of a link-building strategy by identifying potential link sources and outreach opportunities.
• Technical SEO: Assist in identifying and resolving technical issues that could affect website performance and search engine rankings, such as broken links, crawl errors, and site speed optimization.
• SEO Audits: Participate in conducting regular SEO audits to assess the health of the website and recommend improvements.
• Analytics and Reporting: Utilize tools like Google Analytics and Google Search Console to monitor website traffic, user behavior, and keyword rankings. Compile and present reports to track progress.
• Content Creation: Contribute to the creation of high-quality and SEO-optimized content, such as blog posts, articles, and infographics.
• Local SEO: Help optimize local business listings and profiles for better visibility in local search results.
• Social Media Integration: Collaborate with social media teams to ensure that social media posts are optimized for SEO and consistent with the overall digital strategy.
• Stay Updated: Stay informed about the latest trends, algorithm updates, and industry best practices in the field of SEO.
• Cross-Functional Collaboration: Work with other teams, such as marketing, design, and development, to ensure alignment of SEO strategies with broader business goals.
• Research and Testing: Assist in researching new SEO techniques and tools, and contribute to testing their effectiveness.
• Learning and Development: Take the opportunity to learn from experienced SEO professionals and apply acquired knowledge to real-world projects.
• Reporting to Supervisor: Regularly update the supervisor on progress, challenges, and opportunities, seeking guidance and feedback as needed Read more