Social Media Executive

Full job description
Overview:
12 month fixed term contract

We’re seeking an organised, creative, and strategically minded social media content creator, with a passion for producing engaging short-form content across a multitude of social media platforms.

Beyond content ideation, candidates require a combination of specific skill sets including strategic thinking, technical proficiency and content analysis.

Ultimately, they must be able to create content that resonates with an automotive target audience to achieve specific marketing objectives in-line with the client’s expectations.
Responsibilities:

Content Strategy Ideation:
Work closely with the lead videographer and wider creative team to brainstorm and develop innovative social media content ideas that align with brand goals, brand voice and automotive themes.
Develop content calendars and schedules to ensure a consistent and diverse content flow. A monthly content plan will form the backbone of this role, so candidates will need to understand the ‘bigger picture’.
Understand how to build an online community for a brand or organisation with a basic understanding of customer service.
Social Copywriting:

Write compelling, concise, and platform-optimised copy for all social media posts (e.g., Instagram captions, YouTube descriptions, TikTok text overlays, Facebook posts).
Project Management Coordination:

Act as a central point of contact for social content, coordinating with the lead videographer, as well as freelance editors, creators and other team members to ensure timely content delivery..
Track content performance metrics (e.g engagement, reach, CTR and VTR) to inform future content strategy.
Skills / Experience / Knowledge / Minimum Criteria:
Your skills, experience and knowledge/ Minimum role criteria
Describe the necessary skills and experience required to do the role. Again, aim for five/six bullet points here.

+ Proven experience in a social media content creation, content management, or social media coordinator role, ideally for a video-focused brand.
+ Exceptional written communication skills with a strong portfolio of social media copy.

+ Demonstrable passion for and knowledge of the automotive industry is essential. You should understand car culture, models, and industry news.

+ Solid understanding of content optimisation for various social media platforms including (YouTube, YouTube Shorts, Instagram, TikTok, Facebook) including best practices for short-form video.

+ Highly organised with strong project management skills and the ability to manage multiple content streams simultaneously.

+ Ability to work independently and collaboratively in a fast-paced environment, with strong interpersonal skills.

+ Proficiency with content management tools and social media scheduling platforms.

+ Comfortable working on-set with client presence

+ Valid driver's license and a clean driving record (if on-location shoots are required).

We are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria.

To be considered as part of this initiative, please ensure you indicate if you have a disability when applying for the post. If you need any reasonable adjustments to enable you to fully participate in the recruitment process, please contact us at recruitment@haymarket.com.

Why work with us?
Haymarket Media Group values its people and strives to shape a better future with remarkable content. From paid content and subscription services; to integrated advertising and content marketing packages. We deliver market-leading branded experiences that inspire great decisions. From data and digital information solutions to live events, awards and professional education services.
Our benefits include:
25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)
Work from anywhere in the world for up to 3 weeks of the year with our ‘Work from Anywhere’ days
Flexible working hours (core hours from 10-3) allowing you the flexibility to adapt your work schedule to your personal commitments
Generous contributory pension scheme
Health Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and more

More about working for Haymarket
Putting social and environmental responsibility at the forefront of our business we have aligned our current sustainability goals with the United Nations Sustainable Development Goals. As we serve our audiences, clients and communities, we are committed to driving the meaningful change necessary to build a better world. The principles of diversity, inclusion, respect, responsibility and sustainability are at the heart of our business.

We want to support our people to balance their personal and professional lives and we believe our range of benefits encourages this. Nothing beats face-time with our colleagues to promote creativity and collaboration, we’ve therefore adopted a blended working model where full time employees can expect to spend 3 days of their week in the office and the other 2 working at a location of their choice.

Haymarket is proud to be an equal opportunities employer and are committed to ensuring that all candidates are given the same opportunity to succeed regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age or disability.

If you need any reasonable adjustments to enable you to fully participate in the recruitment process, please contact us at recruitment@haymarket.com.
Come and join us and see for yourself how Haymarket is a rewarding and exciting place to work.
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