Senior SEO Strategist (Team Lead / Head of SEO)

Job description
optimisationAbout Company:

HCD Chauffeur Drive is a premium chauffeur service company based in London, providing luxury cars with professional drivers for corporate, airport, and event travel.

Role Overview:

We are hiring a Senior SEO Strategist / Head of SEO to lead the entire organic growth function for a premium UK-based chauffeur company. This is a leadership role responsible for defining SEO vision, scaling organic traffic, and building a high-performing SEO team.

The ideal candidate must have strong experience in international SEO, technical SEO, and proven success in driving high-value leads and revenue through organic channels.

Key Responsibilities: SEO Leadership & Strategy:
• Define and execute long-term SEO roadmap aligned with business growth
• Own organic traffic, lead generation, and revenue targets
• Identify growth opportunities in UK chauffeur & luxury transport niche and other International location
• Lead SEO for multiple service pages and location-based landing pages

Advanced Technical SEO:
• Lead deep technical audits (Core Web Vitals, crawl budget, indexing, schema)
• Improve website performance, site architecture, and scalability
• Collaborate with developers for technical implementation
• Handle migrations, redirects, and structured data optimisation

Growth & Performance Optimization:
• Drive high-intent keyword rankings (commercial & transactional)
• Optimize conversion funnels (SEO → Lead → Booking)
• Implement A/B testing for landing pages
• Focus on ROI-driven SEO strategies

Content & Authority Building:
• Build a content strategy targeting high-value keywords
• Guide content team for SEO-focused content creation
• Develop topical authority and semantic SEO strategies
• Execute high-quality link-building campaigns

Team Leadership:
• Build, manage, and scale SEO team (executives, content writers, outreach specialists)
• Define KPIs and performance benchmarks
• Mentor team and ensure continuous skill development
• Coordinate with design, dev, and marketing teams

Analytics & Reporting:
• Track KPIs: traffic, rankings, leads, conversions, ROI
• Use tools: Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog
• Provide strategic insights and growth reports to management

Required Skills:
• 8+ years of hands-on SEO experience
• Proven experience in leading SEO teams
• Strong expertise in Technical SEO + International SEO
• Deep understanding of Google algorithms & ranking factors
• Experience with large-scale websites and competitive niches
• Strong analytical mindset with data-driven decision-making
• Excellent leadership and communication skills

Preferred Qualifications:
• Experience in UK/US markets (must-have)
• Experience in chauffeur, travel, or luxury service industry (plus)
• Strong knowledge of Local SEO (Google Business Profile optimisation)
• Basic knowledge of HTML, CSS, JavaScript SEO impact
• Experience handling high-budget SEO campaigns

Experience Required:

8 – 12+ Years

Key Performance Indicators (KPIs):
• Organic revenue growth
• Increase in high-intent keyword rankings (Top 3 positions)
• Growth in qualified leads & bookings
• Improvement in Core Web Vitals & site performance
• Domain authority & backlink profile growth

Why Join Us:
• Work with a premium UK-based luxury brand
• Lead the entire SEO department
• High ownership & decision-making role
• Opportunity to build and scale a global SEO strategy
• Performance-driven growth & leadership exposure

Pay: ₹1,200,000.00 - ₹1,500,000.00 per year

Work Location: In person