Senior Graphic Designer
Job Description
Graphic Designer
Other key skills
Visualiser,
Creative,
Creative Designing,
Illustrator,
Advertising Agency,
Graphic Designing
Job description
What you’ll do
Role & responsibilities
1. Design Own the visual expression of the brand for digital marketing campaigns across Meta, Google, CRM, website, app, and social media platforms.
2. Ensure consistency in brand aesthetics, typography, layouts, color language, and visual storytelling across all touchpoints. Translate functional product stories into compelling, beautiful communication. The brand's edge is in the product; your job is to make that edge visible. 3. Collaborate with brand, content, performance, and video teams to create engaging and conversion-friendly creative assets.
4. Contribute towards campaign conceptualization and visual direction for launches, seasonal campaigns, and brand initiatives.
5. Support photoshoots, catalogue imagery, retail branding, and campaign styling with strong visual and art direction inputs.
6. Stay updated on fashion, design, and social media trends to ensure the brand remains contemporary and visually relevant. Navigate the brand's dual audience: design for the Gen Z shopper we're building for tomorrow without alienating the 35-45 working professional who is our core today.
7. Maintain high creative standards while managing multiple deliverables and timelines.
Preferred candidate profile
6-10 years of experience in graphic design, preferably in fashion, lifestyle, beauty, or D2C brands.
Strong portfolio showcasing digital creatives, campaign design, branding, and fashion aesthetics.
Proficiency in Adobe Photoshop, Illustrator, InDesign, Figma, and related design tools.
Strong understanding of social-first design and performance marketing creatives.
Good understanding of typography, layout, composition, and visual hierarchy.
Experience or interest in art direction, photoshoots, catalogue styling, or visual merchandising is a strong plus.
Detail-oriented with a strong sense of aesthetics and brand consistency
Industry type
Textile & Apparel (Fashion)
Department
Marketing & Communication
Role
Visualiser
Role category
Advertising & Creative
Employment type
Full Time, Permanent
Education
B.Des. - Bachelor of Design in Graphic Design
