Senior Digital Marketing | Campaign Expert

Responsible for user and revenue growth for Guruji app and website through ads(include but not limited to Facebook ad, near ads)
• Manage and optimize search ads campaigns. Make strategy, manage campaigns, track and analyze performance data to meet the goals.
• Keyword research and ad copy development by using media tools and improving keywords ranking. Proactively seek out new opportunities and make recommendations to campaigns through new ad groups, ad copy testing, landing page optimizations, and keyword expansion
• Manage and optimize display ads campaigns. Manage and optimize audience target, bidding and creatives.
• Follow up the latest information about ads and adjust ads strategy accordingly.

Requirements
• 2-years+ of experience in online advertising for apps website
• Strong Google Ads, Facebook campaign management experience including bid management, ad copywriting, creative optimization, keyword selection and budget management
• Can easily use Google Analytics or branch for ads data tracking and analysis
• Strong data-driven mind, have the ability for data analysis, troubleshooting and giving out solution
• SEO experience a strong plus
• Digital knowledge a strong plus Read more