Promotion Executive
Job Description
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VIVO UTTRAKHAND
Promotion Executive
VIVO UTTRAKHAND · Dehradun, Uttarakhand · via Shine
6 days ago
Full–time
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Job description
Job Description: Promotion Executive
Role Overview: We are looking for a dynamic and versatile Promotion Executive to bridge the gap between brand vision and market execution. You will be responsible for driving brand visibility through a mix of offline ground activities and digital content creation. This role requires a "feet-on-the-street" approach, working closely with the sales team while maintaining a strong digital presence through social media campaigns and video production.
Key Responsibilities-
1. Offline Activation & Sales CoordinationOn-Ground Execution: Plan and coordinate BTL (Below-the-Line) activities and in-store promotions.Sales Synergy: Act as the primary liaison between the marketing department and the sales team to ensure promotional activities align with sales targets.Market Visits: Conduct regular market visits to monitor brand health, identify new promotional opportunities, and build relationships with retailers.
2. Digital Marketing & Content CreationSocial Media Management: Assist in planning and executing online campaigns across platforms (Instagram, Facebook, LinkedIn, etc.).Video Production: Lead the end-to-end process of creating promotional videos, including shooting on-site and basic video editing for social media reels and advertisements.Trend Monitoring: Stay updated on digital trends to ensure brand content remains relevant and engaging.
