Verified Job
Digital Marketing
Performance Marketing Manager
Digital Marketing
#466374
Remote / WFH
Job Description
Job description
We at Stegpearl are looking for a dynamic and results-driven Performance Marketing Manager to join our team. If you're a digital marketing professional with a proven track record of handling high-performing campaigns, we want to hear from you! However, please note that only candidates with relevant experience of between 4-6 Years in Shopping Ads, and Google Merchant Center will be considered.
PLEASE READ THE JD CAREFULLY BEFORE APPLYING.
Key Responsibilities:
• Develop and execute data-driven performance marketing strategies across various platforms.
• Manage and optimize campaigns on Google Ads, with a specific focus on Shopping ads (PLA) and ability to solve Merchant Center and FEED issues.
• Plan, implement, and analyse YouTube ad campaigns to drive awareness, traffic, and conversions.
• Utilize Google Analytics 4 (GA4) to track campaign performance and customer behaviour, ensuring accurate conversion tracking.
• we are looking for an independent performance-driven candidate.
• Strategic Development: Develop and execute strategies to improve key performance metrics such as A/B Testing, CTR, CPA, and ROI, adapting to market trends and competitive dynamics.
• Collaborate with cross-functional teams (product, creative, analytics) to ensure alignment on goals and campaign strategies.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to ensure competitive campaign strategies.
• Provide detailed performance reports, insights, and recommendations for future campaigns.
• The ideal candidate should be strong in strategy and planning, and have capacity to plan and execute both long-term strategies and short-term tactical initiatives.
• Reporting: Use Google Sheets/Excel for detailed reporting, including campaign analysis and performance metrics (pivot tables, VLOOKUP, etc.).
• Cross-Functional Collaboration: Work closely with creative, product, and analytics teams to align strategies and achieve business goals.
• Leadership: Mentor and guide team members, fostering a collaborative and high-performance environment.
Qualifications:
• Experience: Between 4-6 years of hands-on experience with Google Shopping Ads, managing high-budget campaigns ($50K+ monthly) for large-scale eCommerce brands.
• Certifications (Preferred): Google Ads Certifications (Shopping Ads) or additional certifications in performance marketing or eCommerce.
• Proven experience managing Shopping campaigns and Google Merchant Center.
• Hands-on experience with YouTube ads, including campaign creation, targeting, and optimization.
• Technical Proficiency: Comfort with Google Sheets/Excel, audience segmentation, retargeting strategies, and familiarity with eCommerce platforms (e.g., Shopify, Woo commerce) and data feed tools (e.g., DataFeedWatch).
• Strong analytical skills with experience using Google Analytics, Ads Manager, or other performance tracking tools.
• Excellent communication and collaboration skills.
• Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
• Person who have E-commerce experience will get added Advantage.
Important Note:
• Do not apply over 6 years of experience and if you do not have working experience in Google Shopping Ads and Google Merchant Center. Applications without this experience will not be considered.
We at Stegpearl are looking for a dynamic and results-driven Performance Marketing Manager to join our team. If you're a digital marketing professional with a proven track record of handling high-performing campaigns, we want to hear from you! However, please note that only candidates with relevant experience of between 4-6 Years in Shopping Ads, and Google Merchant Center will be considered.
PLEASE READ THE JD CAREFULLY BEFORE APPLYING.
Key Responsibilities:
• Develop and execute data-driven performance marketing strategies across various platforms.
• Manage and optimize campaigns on Google Ads, with a specific focus on Shopping ads (PLA) and ability to solve Merchant Center and FEED issues.
• Plan, implement, and analyse YouTube ad campaigns to drive awareness, traffic, and conversions.
• Utilize Google Analytics 4 (GA4) to track campaign performance and customer behaviour, ensuring accurate conversion tracking.
• we are looking for an independent performance-driven candidate.
• Strategic Development: Develop and execute strategies to improve key performance metrics such as A/B Testing, CTR, CPA, and ROI, adapting to market trends and competitive dynamics.
• Collaborate with cross-functional teams (product, creative, analytics) to ensure alignment on goals and campaign strategies.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to ensure competitive campaign strategies.
• Provide detailed performance reports, insights, and recommendations for future campaigns.
• The ideal candidate should be strong in strategy and planning, and have capacity to plan and execute both long-term strategies and short-term tactical initiatives.
• Reporting: Use Google Sheets/Excel for detailed reporting, including campaign analysis and performance metrics (pivot tables, VLOOKUP, etc.).
• Cross-Functional Collaboration: Work closely with creative, product, and analytics teams to align strategies and achieve business goals.
• Leadership: Mentor and guide team members, fostering a collaborative and high-performance environment.
Qualifications:
• Experience: Between 4-6 years of hands-on experience with Google Shopping Ads, managing high-budget campaigns ($50K+ monthly) for large-scale eCommerce brands.
• Certifications (Preferred): Google Ads Certifications (Shopping Ads) or additional certifications in performance marketing or eCommerce.
• Proven experience managing Shopping campaigns and Google Merchant Center.
• Hands-on experience with YouTube ads, including campaign creation, targeting, and optimization.
• Technical Proficiency: Comfort with Google Sheets/Excel, audience segmentation, retargeting strategies, and familiarity with eCommerce platforms (e.g., Shopify, Woo commerce) and data feed tools (e.g., DataFeedWatch).
• Strong analytical skills with experience using Google Analytics, Ads Manager, or other performance tracking tools.
• Excellent communication and collaboration skills.
• Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
• Person who have E-commerce experience will get added Advantage.
Important Note:
• Do not apply over 6 years of experience and if you do not have working experience in Google Shopping Ads and Google Merchant Center. Applications without this experience will not be considered.
