Verified Job
Marketing
Pay Per Click Executive
Marketing
#259160
Remote / WFH
Job Description
Qualifications:
· Sound knowledge of PPC Marketing Basics.
· Working knowledge of tools such as Google AdWords, Bing Ads etc.
· Proven experience in campaign creation and optimization.
· Working knowledge of writing ad copy & extensions.
· Working knowledge of landing page creation and optimization via A/B test.
· Working knowledge of competitor analysis and Sales Funnel creation.
· Working knowledge of analytics tools (Google Analytics, Data Studio)
· Working knowledge of Tracking activities and tools (Google tag manager, Event tracking)
· Strong analytical skills
· Creative writing skills
· Excellent communication skills
· Knowledge of Microsoft Excel and data manipulation
· The ability to think strategically and develop innovative marketing strategies
· Willingness to learn, adapt and keep up to date with emerging technologies, SEM industry trends, techniques, and tools.
· Relevant certification a plus – Google Ads/Bing Ads/Analytics Certifications.
· 4+ years of Pay-Per-Click marketing experience.
· Work experience on Product/Software marketing campaigns a plus.
· Bachelor’s degree/MBA in Business Administration, Marketing or Advertising a plus.
Responsibilities Include:
· Strategize, create, monitor, and optimize high volume of campaigns across Google AdWords, Bing Ads.
· Oversee growth in performance. Manage campaigns to meet ROI goals and respond in a rapid manner to optimization suggestions.
· Continuous analysis of performance and reporting on digital campaigns.
· Efficient management of budgets across all engines and campaigns.
· Optimize and plan landing page creation and testing.
· Craft eye-catching and informative pay-per-click text ads as well as the continuous implementation of text ads - A/B testing.
· Report on key performance indicators and lead generation initiatives, calculate Cost Per Leads, project spend, adjust to demand and seasonality.
· Work with the internal marketing team and key stakeholders to improve overall campaign performance.
· Perform other duties as assigned.
· Ability to work cross-functionally with department implementation teams, such as design, content and social to implement recommended changes.
Job Type: Full-time
Salary: ₹30,000.00 - ₹60,000.00 per month
Schedule:
Monday to FridayRotational shift
Ability to commute/relocate:
Sanganer, Jaipur - 302037, Rajasthan: Reliably commute or planning to relocate before starting work (Required)
Experience:
total work: 1 year (Preferred)
Work Location: One location
· Sound knowledge of PPC Marketing Basics.
· Working knowledge of tools such as Google AdWords, Bing Ads etc.
· Proven experience in campaign creation and optimization.
· Working knowledge of writing ad copy & extensions.
· Working knowledge of landing page creation and optimization via A/B test.
· Working knowledge of competitor analysis and Sales Funnel creation.
· Working knowledge of analytics tools (Google Analytics, Data Studio)
· Working knowledge of Tracking activities and tools (Google tag manager, Event tracking)
· Strong analytical skills
· Creative writing skills
· Excellent communication skills
· Knowledge of Microsoft Excel and data manipulation
· The ability to think strategically and develop innovative marketing strategies
· Willingness to learn, adapt and keep up to date with emerging technologies, SEM industry trends, techniques, and tools.
· Relevant certification a plus – Google Ads/Bing Ads/Analytics Certifications.
· 4+ years of Pay-Per-Click marketing experience.
· Work experience on Product/Software marketing campaigns a plus.
· Bachelor’s degree/MBA in Business Administration, Marketing or Advertising a plus.
Responsibilities Include:
· Strategize, create, monitor, and optimize high volume of campaigns across Google AdWords, Bing Ads.
· Oversee growth in performance. Manage campaigns to meet ROI goals and respond in a rapid manner to optimization suggestions.
· Continuous analysis of performance and reporting on digital campaigns.
· Efficient management of budgets across all engines and campaigns.
· Optimize and plan landing page creation and testing.
· Craft eye-catching and informative pay-per-click text ads as well as the continuous implementation of text ads - A/B testing.
· Report on key performance indicators and lead generation initiatives, calculate Cost Per Leads, project spend, adjust to demand and seasonality.
· Work with the internal marketing team and key stakeholders to improve overall campaign performance.
· Perform other duties as assigned.
· Ability to work cross-functionally with department implementation teams, such as design, content and social to implement recommended changes.
Job Type: Full-time
Salary: ₹30,000.00 - ₹60,000.00 per month
Schedule:
Monday to FridayRotational shift
Ability to commute/relocate:
Sanganer, Jaipur - 302037, Rajasthan: Reliably commute or planning to relocate before starting work (Required)
Experience:
total work: 1 year (Preferred)
Work Location: One location
