Paid Ads Specialist

We are seeking a seasoned media professional to join our team as a Paid Ads Specialist. This is an exciting opportunity for an experienced marketer who can leverage their skills in paid advertising to drive business growth and deliver results.

The ideal candidate will have a proven track record of managing paid ad campaigns, with a focus on eCommerce and Direct-to-Consumer brands. They will be responsible for researching target audiences, developing ad copy and creative assets, and optimizing campaigns for maximum ROI.

This role requires a strong understanding of digital marketing principles, including A/B testing, data analysis, and performance measurement. The successful candidate will also be able to communicate effectively with clients and stakeholders, building trust and confidence in their ability to deliver results.

Key responsibilities include:
• Developing and executing paid ad strategies across multiple channels
• Managing ad budgets and tracking campaign performance
• Conducting research to identify new opportunities and areas for improvement
• Collaborating with cross-functional teams to develop integrated marketing plans

Requirements:

Minimum 2-4 years of experience in paid advertising

Proven track record of delivering results in eCommerce and DTC spaces

Strong understanding of digital marketing principles and practices

Excellent communication and project management skills

Ability to work independently and collaboratively as part of a team

Bachelor's degree in Marketing or related field

Additional requirements may vary depending on specific needs of the business