Meta Paid Ads Videographer & Video Editor

The ideal candidate understands: Scroll-stopping short-form creative First 23 second hook optimization Native UGC-style ad formats Trending short-form pacing and transitions Creative testing frameworks (multiple hooks, angles, and variations) This role requires someone who edits for conversion and performance, not just aesthetics. You will be responsible for producing high-volume, high-performing ad creatives that directly support revenue growth. Key Responsibilities and Duties: Meta-First Creative Production: Edit and produce short-form video ads (9:16, 1:1, 4:5) specifically for Meta platforms. Create multiple hook variations for A/B testing. Structure videos using proven performance frameworks (Hook Problem Proof Offer CTA). Develop UGC-style edits that feel native to Facebook and Instagram feeds. Optimize pacing, subtitles, motion graphics, and transitions for maximum engagement. Performance & Testing Mindset: Deliver multiple creative variations from a single shoot (different hooks, captions, pacing, music, CTAs). Execute rapid iteration cycles based on creative feedback. Understand the difference between polished brand video and high-performing ad creative. Apply learnings from performance data to future edits. Technical & Creative Execution: Edit using professional tools such as Adobe Premiere Pro, After Effects, DaVinci Resolve, or similar software. Create dynamic captions, kinetic typography, and strong on-screen messaging. Apply color correction and grading for clean, high-clarity mobile viewing. Enhance videos with subtle motion effects, punch-ins, zooms, and engaging transitions. Maintain clean project organization and file management systems. Collaboration & Workflow: Work directly with the Creative Strategist, AI Content Creators, and editing team. Execute detailed creative briefs with speed and precision. Manage high-volume output in a fast-paced environment. Revise and refine edits quickly based on feedback. Work late evening hours (India-based role) to ensure meaningful overlap with the U.S. team. Innovation & Trends: Stay current on Meta ad trends and short-form creative styles. Analyze trending ad formats and adapt them for Shop LC products. Continuously improve editing workflows to increase speed, quality, and volume. Qualifications: 3 years of experience editing short-form video content. Strong portfolio showcasing Meta / social-first ad creatives. Proven ability to create scroll-stopping hooks. Advanced proficiency in: Adobe Premiere Pro After Effects DaVinci Resolve Strong understanding of: Subtitles & text overlays Vertical video composition Platform-specific formatting Ability to produce high volumes of content without sacrificing quality. Excellent organizational skills and digital asset management. Strong communication skills and ability to execute with minimal oversight. Willingness to work late evening hours (India-based role). Preferred Qualifications: Experience editing direct-response Meta ads. Understanding of performance metrics such as CTR, Hook Rate, Hold Rate, and ROAS. Experience with AI-powered tools (Runway, Veo, Sora, ElevenLabs, etc.). Experience in e-commerce or product-based marketing. Ability to reverse-engineer high-performing ads and recreate winning structures quickly.