Marketplace Ads Specialist

Marketplace Ads Specialist

About Us:

Bathroom Bubbles Ltd is a rapidly growing company operating in the omnichannel space, supplying products to various sectors including e-commerce, plumber's merchants, bathroom showrooms, and other retailers. We are committed to providing exceptional customer service and are passionate about creating opportunities for our team members.

Position Summary:

As a Marketplace Ads Specialist, you will play a pivotal role in driving online sales and brand visibility through targeted advertising campaigns on popular marketplaces like Amazon, eBay and our website. You will be responsible for developing and executing effective advertising strategies to reach potential customers and increase our market share.

Key Responsibilities:
• Develop and implement comprehensive marketplace advertising strategies aligned with overall marketing goals.
• Conduct keyword research and competitor analysis to identify effective targeting options.
• Create compelling ad copy, images, and landing pages to attract potential customers.
• Manage and optimise ad campaigns across multiple marketplaces, including bidding, budgeting, and targeting.
• Monitor and analyse campaign performance metrics (e.g., click-through rate, conversion rate, return on investment).
• Identify areas for improvement and make data-driven recommendations to optimise campaigns.
• Prepare regular performance reports for stakeholders.
• Stay up-to-date with marketplace policies, algorithms, and best practices.
• Optimise product listings for search visibility and conversion.
• Manage product reviews and ratings to maintain a positive brand image
• Develop and manage advertising budgets within allocated limits.
• Allocate resources effectively to maximize return on investment.

Qualifications and Skills:
• Bachelor's degree in marketing, advertising, or a related field.
• 2+ years of experience in marketplace advertising or a similar role.
• Strong understanding of marketplace advertising platforms (e.g., Amazon Advertising, eBay Advertising, Walmart Marketplace).
• Proficiency in data analysis tools (e.g., Excel, Google Analytics).
• Excellent written and verbal communication skills.
• Strong problem-solving and analytical abilities.
• * Ability to work independently and as part of a team.

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Thanks Regards

Akshay Pandey | HR Manager

Email: a.pandey@b4l.co.uk

Mobile: ++1-704228157+ Read more