Verified Job
Marketing
Marketing Specialist - Pay: $85,000.00 – $*5,000.00 per year Work Location: In person
Marketing
#719391
Remote / WFH
CASTLERY PRIVATE LIMITED - Pay: $85,000.00 – $95,000.00 per year Work Location: In person
Job Description
At Castlery, we design modern furniture for the way people live today. As we grow our presence across Australia and our Chinese-speaking customer base, we’re looking for a proactive, creative Specialist, Marketing to help develop and execute marketing strategies that build brand awareness, sharpen market positioning, and drive growth across both English- and Chinese-speaking markets.
What You’ll Do
Research and analyse market trends, customer behaviour, competitor activity, and industry developments to identify marketing opportunities
Develop, implement, and evaluate marketing strategies and campaigns that grow brand awareness and market share
Plan and coordinate advertising and promotional activity across digital and traditional channels
Monitor and analyse campaign performance, and report findings with recommendations for continuous improvement
Create and maintain marketing materials — brochures, catalogues, website content, and social content — in both English and Chinese
Identify target markets and tailor initiatives to customer demographics and purchasing behaviour
Coordinate marketing projects, product launches, promotional events, exhibitions, and brand-building activities
Liaise with external agencies, media providers, designers, and suppliers to deliver campaigns effectively
Support digital marketing execution across SEO, social, email, and online advertising
Contribute to branding strategies that strengthen Castlery’s position in the Australian furniture industry and the Chinese-speaking consumer market
What You’ll Bring
Bachelor’s degree or higher in Marketing, Business, Communications, or a related field
At least 1 year of relevant experience in a similar marketing, advertising, communications, or a related field
Solid grounding in marketing principles, market research, and consumer behaviour analysis
A track record of planning, implementing, and evaluating marketing campaigns
Strong analytical, organisational, and problem-solving skills
Excellent written and verbal communication in both English and Mandarin Chinese
Proficiency in Microsoft Office and digital marketing platforms
Ability to work independently and collaboratively within a team
Experience in furniture, home furnishing, retail, or a related industry is highly regarded
Commercial awareness and understanding of how marketing supports business growth
Results-driven, proactive and adaptable in fast-paced environments
Strong problem-solving skills with the ability to identify practical solutions
Built for Real Life, Designed for What’s Next
At Castlery, we’ve spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.
Now, we’re focused on what’s next: scaling with care, crafting better experiences, and growing a team that’s as intentional as our design philosophy.
If you believe that good homes create good lives, come build with us.
Pay: $85,000.00 – $95,000.00 per year
Work Location: In person
What You’ll Do
Research and analyse market trends, customer behaviour, competitor activity, and industry developments to identify marketing opportunities
Develop, implement, and evaluate marketing strategies and campaigns that grow brand awareness and market share
Plan and coordinate advertising and promotional activity across digital and traditional channels
Monitor and analyse campaign performance, and report findings with recommendations for continuous improvement
Create and maintain marketing materials — brochures, catalogues, website content, and social content — in both English and Chinese
Identify target markets and tailor initiatives to customer demographics and purchasing behaviour
Coordinate marketing projects, product launches, promotional events, exhibitions, and brand-building activities
Liaise with external agencies, media providers, designers, and suppliers to deliver campaigns effectively
Support digital marketing execution across SEO, social, email, and online advertising
Contribute to branding strategies that strengthen Castlery’s position in the Australian furniture industry and the Chinese-speaking consumer market
What You’ll Bring
Bachelor’s degree or higher in Marketing, Business, Communications, or a related field
At least 1 year of relevant experience in a similar marketing, advertising, communications, or a related field
Solid grounding in marketing principles, market research, and consumer behaviour analysis
A track record of planning, implementing, and evaluating marketing campaigns
Strong analytical, organisational, and problem-solving skills
Excellent written and verbal communication in both English and Mandarin Chinese
Proficiency in Microsoft Office and digital marketing platforms
Ability to work independently and collaboratively within a team
Experience in furniture, home furnishing, retail, or a related industry is highly regarded
Commercial awareness and understanding of how marketing supports business growth
Results-driven, proactive and adaptable in fast-paced environments
Strong problem-solving skills with the ability to identify practical solutions
Built for Real Life, Designed for What’s Next
At Castlery, we’ve spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.
Now, we’re focused on what’s next: scaling with care, crafting better experiences, and growing a team that’s as intentional as our design philosophy.
If you believe that good homes create good lives, come build with us.
Pay: $85,000.00 – $95,000.00 per year
Work Location: In person
