Verified Job
Advertising - Public Relations
Marketing & PR Specialist
Advertising - Public Relations
#774020
Remote / WFH
Design Dimensions
Job Description
Job Title
: Marketing & PR Associate
Employment
: Full Time Role
Joining
: Immediate
Compensation
: INR 5 to 8 LPA
Job Location
: Greater Kailash II, New Delhi
Work Hours
: Monday to Saturday, 10 AM to 7 PM.
Job Responsibilities:
• Develop and execute integrated marketing and communication plans for client brands across digital, traditional, PR, and experiential channels.
• Plan and coordinate product launches, brand launches, exhibitions, pop-ups, retail activations, workshops, events, and consumer experiences.
• Build and nurture relationships with journalists, editors, publishers, media houses, influencers, creators, and industry partners.
• Pitch stories, product launches, founder stories, and brand features to magazines, newspapers, digital publications, podcasts, and other media outlets.
• Coordinate editorial features, advertorials, interviews, press releases, media kits, press conferences, and product sampling with relevant publications.
• Identify opportunities for brands to be featured in industry publications, trend reports, gift guides, seasonal round-ups, awards, and editorial calendars.
• Develop influencer marketing campaigns and manage collaborations with creators, ambassadors, and content partners.
• Identify and execute partnerships with complementary brands, retailers, cafés, hotels, events, festivals, exhibitions, and cultural platforms.
• Develop and manage content calendars across marketing channels, ensuring consistency in brand messaging and campaign execution.
• Coordinate with designers, copywriters, photographers, videographers, printers, event vendors, and external agencies to deliver marketing initiatives.
• Support social media campaigns by planning launches, collaborations, giveaways, contests, and community engagement activities.
• Research consumer trends, cultural moments, seasonal opportunities, and competitor activities to identify new avenues for brand visibility.
• Explore opportunities for speaking engagements, panel discussions, trade shows, design weeks, food festivals, beauty expos, and other industry events for client brands.
• Monitor media coverage, campaign performance, influencer collaborations, and event outcomes, and prepare post-campaign reports and recommendations.
• Ensure all marketing and communication activities align with each client's brand strategy, positioning, and visual identity.
Qualifications & Experience:
• 2–5 years of experience in brand marketing, PR, communications, events, or integrated marketing, preferably within a branding agency, creative agency, PR firm, or consumer brand.
• Strong understanding of marketing, communications, public relations, social media, and experiential marketing.
: Marketing & PR Associate
Employment
: Full Time Role
Joining
: Immediate
Compensation
: INR 5 to 8 LPA
Job Location
: Greater Kailash II, New Delhi
Work Hours
: Monday to Saturday, 10 AM to 7 PM.
Job Responsibilities:
• Develop and execute integrated marketing and communication plans for client brands across digital, traditional, PR, and experiential channels.
• Plan and coordinate product launches, brand launches, exhibitions, pop-ups, retail activations, workshops, events, and consumer experiences.
• Build and nurture relationships with journalists, editors, publishers, media houses, influencers, creators, and industry partners.
• Pitch stories, product launches, founder stories, and brand features to magazines, newspapers, digital publications, podcasts, and other media outlets.
• Coordinate editorial features, advertorials, interviews, press releases, media kits, press conferences, and product sampling with relevant publications.
• Identify opportunities for brands to be featured in industry publications, trend reports, gift guides, seasonal round-ups, awards, and editorial calendars.
• Develop influencer marketing campaigns and manage collaborations with creators, ambassadors, and content partners.
• Identify and execute partnerships with complementary brands, retailers, cafés, hotels, events, festivals, exhibitions, and cultural platforms.
• Develop and manage content calendars across marketing channels, ensuring consistency in brand messaging and campaign execution.
• Coordinate with designers, copywriters, photographers, videographers, printers, event vendors, and external agencies to deliver marketing initiatives.
• Support social media campaigns by planning launches, collaborations, giveaways, contests, and community engagement activities.
• Research consumer trends, cultural moments, seasonal opportunities, and competitor activities to identify new avenues for brand visibility.
• Explore opportunities for speaking engagements, panel discussions, trade shows, design weeks, food festivals, beauty expos, and other industry events for client brands.
• Monitor media coverage, campaign performance, influencer collaborations, and event outcomes, and prepare post-campaign reports and recommendations.
• Ensure all marketing and communication activities align with each client's brand strategy, positioning, and visual identity.
Qualifications & Experience:
• 2–5 years of experience in brand marketing, PR, communications, events, or integrated marketing, preferably within a branding agency, creative agency, PR firm, or consumer brand.
• Strong understanding of marketing, communications, public relations, social media, and experiential marketing.
