Verified Job
Marketing
Marketing Manager - Oncology
Marketing
#42744
Remote / WFH
Thermo Fisher Scientific
Job Description
Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
About ThermoFisher
ThermoFisher Scientific Inc., founded in 1956, is a global leader in scientific discovery, clinical care, and advanced manufacturing. The company employs more than 125,000 professionals worldwide and reported revenue of $42.88 billion for 2024. ThermoFisher operates across four major segments: Life Sciences Solutions, Analytical Instruments, Specialty Diagnostics, and Laboratory Products and Biopharma Services. Its portfolio includes brands such as Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon, and PPD.
Position Summary
The Marketing Manager – Oncology is responsible for driving strategic and operational marketing initiatives for oncology-focused NGS solutions across South Asia. The role partners closely with regional Market Development, Commercial, Medical Affairs, and Global Business Unit teams to execute campaigns, support territory-level growth, strengthen clinical engagement, and expand adoption of genomics in cancer diagnostics.
Key Responsibilities
Strategic Marketing & Business Planning
• Develop and execute cross-functional marketing strategies to accelerate adoption of oncology NGS solutions across South Asia.
• Support regional business objectives with clear ownership of marketing performance, demand generation, and revenue growth metrics.
• Lead segmentation, competitive analysis, pricing insights, and portfolio lifecycle management for oncology sequencing workflows.
Go to Market & Commercial Enablement
• Build targeted sales enablement programs aligned with regional go-to-market strategy, including clinical evidence communication, product positioning, and educational tools.
• Coordinate regional marketing and commercial strategy meetings with country leadership to ensure alignment on oncology growth plans.
• Drive new product introductions (NPIs), product upgrades, pricing proposals, and territory-level positioning initiatives.
Campaign Execution & Customer Engagement
• Adapt global and APAC oncology marketing campaigns for local execution, ensuring relevance to clinical oncology and translational research markets.
• Lead development and localization of digital content, scientific materials, and communication assets to strengthen precision oncology awareness.
• Organize and execute congresses, symposia, customer events, and scientific engagement activities to showcase NGS solutions.
Environmental Conditions
Office
Job Description
About ThermoFisher
ThermoFisher Scientific Inc., founded in 1956, is a global leader in scientific discovery, clinical care, and advanced manufacturing. The company employs more than 125,000 professionals worldwide and reported revenue of $42.88 billion for 2024. ThermoFisher operates across four major segments: Life Sciences Solutions, Analytical Instruments, Specialty Diagnostics, and Laboratory Products and Biopharma Services. Its portfolio includes brands such as Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon, and PPD.
Position Summary
The Marketing Manager – Oncology is responsible for driving strategic and operational marketing initiatives for oncology-focused NGS solutions across South Asia. The role partners closely with regional Market Development, Commercial, Medical Affairs, and Global Business Unit teams to execute campaigns, support territory-level growth, strengthen clinical engagement, and expand adoption of genomics in cancer diagnostics.
Key Responsibilities
Strategic Marketing & Business Planning
• Develop and execute cross-functional marketing strategies to accelerate adoption of oncology NGS solutions across South Asia.
• Support regional business objectives with clear ownership of marketing performance, demand generation, and revenue growth metrics.
• Lead segmentation, competitive analysis, pricing insights, and portfolio lifecycle management for oncology sequencing workflows.
Go to Market & Commercial Enablement
• Build targeted sales enablement programs aligned with regional go-to-market strategy, including clinical evidence communication, product positioning, and educational tools.
• Coordinate regional marketing and commercial strategy meetings with country leadership to ensure alignment on oncology growth plans.
• Drive new product introductions (NPIs), product upgrades, pricing proposals, and territory-level positioning initiatives.
Campaign Execution & Customer Engagement
• Adapt global and APAC oncology marketing campaigns for local execution, ensuring relevance to clinical oncology and translational research markets.
• Lead development and localization of digital content, scientific materials, and communication assets to strengthen precision oncology awareness.
• Organize and execute congresses, symposia, customer events, and scientific engagement activities to showcase NGS solutions.
