Job Summary
iXCells Biotechnologies USA is seeking a highly skilled Senior Marketing Manager to join its commercial team. This role will be responsible for planning, executing, and optimizing marketing strategies to generate and nurture leads while collaborating with cross-functional teams to drive alignment across initiatives.
Key Responsibilities
Manage and coordinate lead generation, scoring, nurturing, and qualification efforts to support sales development.
Plan, execute, and optimize marketing strategies across multiple channels, including SEO, email, website, webinars, blogs, PPC, social media, press releases, trade shows, and direct mail campaigns.
Analyze marketing campaign performance, leveraging data to identify insights, optimize strategies, and maximize ROI.
Requirements
Bachelor's degree or higher in marketing, Life Sciences, or a related field (experience in stem cell research or CRO services is a plus).
6+ years of experience in marketing, preferably in the life sciences or biotech industry.
Strong written and verbal communication skills, including experience presenting to management.