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Verified Job Marketing

Marketing Director, Digital Content

Washington, Washington, D.C.
Marketing
#530716
Remote / WFH

Job Description

> As a key member of our leadership team, the Vice President of Brand Marketing will be responsible for leading the development and implementation of overall brand marketing strategies for Monumental Sports & Entertainment. This includes driving DTC acquisition goals, brand awareness, and linear ratings through innovative marketing initiatives.

> The successful candidate will possess a deep understanding of media marketing and have experience in leading teams to achieve results-driven objectives. They will be able to leverage user and fan data, metrics, and insights to inform strategies and drive engagement.

> Key Responsibilities:

> Develop and execute comprehensive brand marketing strategies across multiple platforms

> Lead cross-functional teams to align marketing initiatives with business objectives

> Collaborate with programming and social teams to drive ratings and engagement

> Manage and grow a staff of 5+ people

> Oversee the creative development process from ideation to execution

> Leverage data and analytics to inform marketing decisions

Requirements:
\
> 10+ years of experience in marketing for media or digital companies

> Proven track record of leading brand and customer acquisition efforts

> Experience working with data scientists to inform paid marketing strategies

> Bachelor's Degree, MBA preferred

About Us:
\
>Monumental Sports & Entertainment is one of the largest integrated sports and entertainment companies in the country. We own and operate seven major and minor sports teams, as well as a regional sports network and various other media enterprises. Our mission is to engage, unify, and give back to the community we serve.
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