Manufacturing & Launch Team (Pineapple Appliances)
Job Description
Pineapple Group is a dynamic and growing conglomerate with interests spanning Electric Mobility, Renewable Energy, Battery Technology, Consultancy Services, and Consumer Appliances. We are now launching Pineapple Appliances — a new manufacturing unit focused on home and commercial appliances — beginning with vacuum cleaners and expanding into a full product range. Our go-to-market strategy starts with a strong online presence (Amazon & e-commerce) and scales to a nationwide offline dealer network.
1. Digital Sales & Marketing Manager / Executive
Department: Sales & Marketing — Digital
📍 Location Unit/ Remote
🏢 Employment Full-Time
💰 Salary As per Industry Standard
Drive Pineapple Appliances' online sales and brand presence, leading Amazon listings, digital advertising, and e-commerce growth across platforms.
Key Responsibilities
• Manage and optimize Amazon Seller Central account — listings, A+ content, pricing, and inventory
• Plan and execute digital marketing campaigns on Meta (Facebook/Instagram), Google Ads, and YouTube
• Drive e-commerce sales across platforms including Flipkart, Meesho, and the brand's own website
• Track KPIs — ROAS, CTR, conversion rates, CAC — and generate weekly performance reports
• Coordinate with the graphic design team for ad creatives, product images, and promotional material
• Manage customer reviews, ratings, and seller feedback on Amazon and other marketplaces
• Research competitor pricing, positioning, and campaign strategies
• Build and manage email/WhatsApp marketing databases and run engagement campaigns
• Collaborate with logistics/warehouse for timely order fulfilment and inventory planning
Requirements
• Bachelor's degree in Marketing, Business, or a related field
• 1–5 years of experience in digital marketing or e-commerce (appliance/FMCG preferred)
• Hands-on experience with Amazon Seller Central and at least one other marketplace
• Proficiency in Google Ads, Meta Ads Manager, and basic SEO tools
• Strong analytical mindset with ability to interpret data and optimize campaigns
• Good written communication skills in English and Hindi
• Willingness to learn and/or integrate AI tools to enhance productivity and day-to-day business outcomes
Preferred / Good to Have
• Experience launching a new product on Amazon from scratch
• Knowledge of Amazon PPC advertising and bid management
• Experience with tools like Helium10, Jungle Scout, or similar
2 Graphic Designer & Social Media Handler
Department: Marketing — Creative & Digital Media
📍 Location Unit/ on site
🏢 Employment Full-Time
💰 Salary As per Industry Standard
Create compelling visual content and manage Pineapple Appliances' social media presence to build brand equity and drive online engagement.
Key Responsibilities
• Design product listing images, A+ content, banner ads, and promotional creatives for Amazon and other platforms
• Create and schedule daily/weekly content for Instagram, Facebook, LinkedIn, and YouTube
• Develop brand-consistent visual identity: product packaging, brochures, catalogues, and offline materials
• Produce short video reels, product explainers, and unboxing content using basic video editing
• Manage social media accounts — respond to comments, DMs, and community interactions
• Track social media analytics and prepare monthly engagement reports
• Collaborate with the digital marketing team to align creatives with campaign objectives
• Create presentations, pitch decks, and internal communication templates
• integrate AI tools to enhance productivity and above tasks.
Requirements
• Diploma or degree in Graphic Design, Visual Communication, or related field
• 1–4 years of relevant experience in graphic design and social media management
• Proficiency in Adobe Photoshop, Illustrator, and Canva
• Good understanding of social media algorithms, trends, and best practices
• Strong eye for aesthetics, typography, and brand consistency
• Basic video editing skills (Premiere Pro, CapCut, or similar)
Preferred / Good to Have
• Experience with Amazon product image guidelines and A+ content design
• Motion graphics or animation skills (After Effects)
• Portfolio showcasing product or e-commerce brand work
3 Accounts & Administration Executive / Manager
Department: Finance, Accounts & Administration
📍 Location Head Office
🏢 Employment Full-Time
💰 Salary As per Industry Standard
Manage day-to-day accounting, financial compliance, and administrative operations to keep the business running smoothly from day one.
Key Responsibilities
• Maintain books of accounts in Tally ERP / accounting software — journal entries, vouchers, ledgers
• Manage accounts payable and receivable, vendor payments, and invoice processing
• Prepare monthly P&L, balance sheet, and cash flow statements for management review
• Handle GST returns (GSTR-1, GSTR-3B), TDS filings, and liaise with the CA/auditor
• Manage petty cash, expense tracking, and staff reimbursements
• Handle HR admin: attendance, payroll processing, offer letters, and employee records
• Coordinate office administration: vendor management, asset tracking, stationery, utilities
• Support the management team with MIS reports, presentations, and data analysis
• Manage banking operations: payments, reconciliation, and relationship with bankers
• Ensure compliance with company law filings and statutory requirements
Requirements
• B.Com / M.Com / CA Inter or equivalent accounting qualification
• 2–6 years of experience in accounts and administration
• Proficiency in Tally ERP and MS Excel (pivot tables, VLOOKUP)
• Good knowledge of GST, TDS, and basic Indian taxation
• Organized, detail-oriented, and trustworthy with financial data
• Good communication skills in English and Hindi
• Willingness to learn and/or integrate AI tools to enhance productivity and day-to-day business outcomes
Preferred / Good to Have
• Experience in manufacturing or trading company accounts
• Exposure to import costing and landed cost calculations
• Experience with payroll software or HRMS
4 Offline Sales & Distribution Manager / Executive
Department: Sales & Marketing — Offline / Dealer Network
📍 Location Pan India (Field Role)
🏢 Employment Full-Time
💰 Salary As per Industry Standard
Build and expand Pineapple Appliances' offline sales channel from the ground up, developing a dealer and distributor network across India.
Key Responsibilities
• Identify, onboard, and manage distributors, dealers, and retail partners across target geographies
• Develop a structured dealer network expansion plan (city-wise, state-wise rollout)
• Conduct market visits, product demonstrations, and dealer meets to drive sell-through
• Negotiate commercial terms, pricing, margins, and credit limits with channel partners
• Monitor and achieve monthly/quarterly sales targets for the assigned territory
• Coordinate with logistics and warehouse teams for timely secondary dispatches
• Collect and relay market feedback on product, pricing, and competition
• Train dealer sales staff on product features and brand positioning
• Maintain and update dealer records, outstanding statements, and visit logs in CRM/Excel
Requirements
• Bachelor's degree in Business, Marketing, or related field
• 2–7 years of B2B or channel sales experience (appliances, FMCG, or electronics preferred)
• Proven experience in dealer/distributor network development
• Strong negotiation, relationship-building, and communication skills
• Willingness to travel extensively within assigned territory
• Valid driving license; own vehicle preferred
• Willingness to learn and/or integrate AI tools to enhance productivity and day-to-day business outcomes
Preferred / Good to Have
• Existing dealer/distributor contacts in appliances or consumer electronics sector
• Experience in territory expansion for a start-up or early-stage brand
• Familiarity with distributor management software or Tally
Additional Roles — Open to All — Don't See Your Role? Apply Anyway!
Pineapple Group is a growing organization across multiple business verticals. We welcome applications from talented professionals in areas including — but not limited to — Supply Chain & Logistics, Customer Support, After-Sales Service, Product Development / R&D, IT & Systems, Legal & Compliance, and HR & Talent Acquisition. If you believe you can add value to our mission.
We believe talent comes in many forms. If you don't find a position that matches your profile, we still want to hear from you. Write to us at contact@pineappleappliances.com telling us why you are interested in Pineapple Group and what you can bring to the table. We are always open to meeting driven, passionate individuals who want to grow with us.
Why Join Pineapple Group?
§ Be part of a ground-floor team at an exciting, multi-sector growth company
§ Work across diverse verticals in long run — appliances, EV, renewable energy & more
§ Performance-based incentives with uncapped earning potential
§ Fast career growth — early employees grow with the company
§ Open and inclusive culture — no age bar, fresher’s welcome
§ Opportunity to build something from scratch and leave a lasting impact
§ Salary as per industry standards, commensurate with skills and experience
