Influencer Marketing Ruhe
Job Description
Job Title: Influencer Marketing Manager
Location: NSP, Delhi
Experience: 2–3Years
Employment Type: Full-time
About RUHE
Ruhe, founded in 2020 by Kapil Gupta, is India's fastest-growing digital brand in the kitchen and bathroom fittings industry. With a strong online presence and customer-first approach, we are committed to delivering high-quality products and exceptional brand experiences.
Role Overview
We are looking for a dynamic and result-driven Influencer Marketing Manager to lead and scale our influencer collaborations across platforms. The ideal candidate will be responsible for planning, executing, and optimizing influencer campaigns to drive brand awareness, engagement, and conversions.
Key Responsibilities
Develop and execute influencer marketing strategies aligned with brand goals
Identify, onboard, and manage relationships with relevant influencers and creators
Plan and manage end-to-end influencer campaigns across Instagram, YouTube, and other platforms
Negotiate deliverables, timelines, and commercial terms with influencers and agencies
Track campaign performance, ROI, and prepare detailed reports
Coordinate with internal teams (performance marketing, social media, creative) for campaign execution
Stay updated with influencer trends, platform updates, and competitor activities
Ensure timely content approvals and compliance with brand guidelines
Requirements
4–7 years of experience in influencer marketing or social media marketing
Strong network of influencers and creator agencies preferred
Proven track record of executing successful influencer campaigns
Excellent negotiation and communication skills
Strong analytical mindset with experience in campaign tracking tools
Ability to manage multiple campaigns simultaneously
Experience in D2C, lifestyle, or home improvement brands is a plus
Preferred Skills
Hands-on experience with Instagram, YouTube, and emerging platforms
Familiarity with influencer tools (e.g., Upfluence, Winkl, Modash, etc.)
Basic understanding of performance marketing metrics
Creative thinking and trend awareness
What We Offer
Opportunity to work with a fast-growing digital-first brand
Collaborative and high-energy work environment
Career growth and learning opportunities
Competitive salary as per industry standards
Job Type: Full-time
Work Location: In person
Pay: ₹20,000.00 - ₹35,000.00 per month
Benefits:
Paid time off
Work Location: In person
