Head of Trade Marketing
Job Description
The position is responsible to develop and execute key sales growth strategies, drive distribution expansion/ business growth plans with profitability with the ability to create, coach, advise, motivate, and maintain a high-performance sales team.
Responsibilities-
• Develop and implement sales strategies to accelerate the business growth in line with agreed plans/Targets thus Increasing market share.
• Grow the distribution Channel/ Network, Drive volume, profitability to achieve disruptive growth.
• Develop, maintain and motivate sales team like ASMs, RSMs & ZSMs in identifying and growing new business opportunities.
• Periodic tracking of secondary & tertiary sales and guide the team to accelerate the shelf off-takes.
• Monitor and control cost of various expenses pertaining to operations within the S&D spend budget limits.
• Ensuring timely submission of accurate and reliable reports/information from all levels in the region.
• Ensuring compliance of all guidelines in force from time to time, at all the levels in the region.
• Identifies potential ideas by researching industry and related events & strategies. At the same time Examine risks and potentials for new business opportunities.
• Address customer complaints and fulfill requirements/ensure solutions within time
• Visit Distributors regularly to monitor implementation of sales and promotional initiatives and Maintain relationships for long term business prospects
• Analyse sales and stock availability in each region/territory and monitor secondary sales on regular
• Build long-term relationships with new and existing customers
Job Specification
• Experience in Years - 15+ Years of experience in driving Business growth.
• Should preferably be West based talent - so moving to Rajkot / Gujarat should not be a challenge.
• In strong organisations Competencies/ Attributes Commercial Acumen, Strong analytical, data interpretation & Interpersonal Skills, Relationship Building Skills
