IDFC First Bank is creating a seamless experience for customers to bank in the way that's most convenient for them—anytime and anywhere. When you combine our strengths with our commitment to building best-in-class digital capabilities, we're positioned to serve customers in ways no one else can. At IDFC First, our business and technology teams collaborate to drive technology that's fueling the growth to create value for our customers and our goal is to create a premier digital organization that will lead this company into the future. Our vision can be captured in three words "Ethical, Digital and Social Good". We believe ethical banking is at the core of everything we do. Digital is how we do it. And we believe we exist for society; our business has to contribute to larger social good.
Role summary
• Part of a highly engaged and cross-functional talented team that champions digital product strategy and product road mapping for a suite of complex customer-facing digital experiences, delivered through a leading mobile banking application
• Lead design and continuous improvement of mobile banking app based on in-depth consumer research and user experience design principles
Key roles & responsibilities
• Create design briefs that outline clear design intent for iterations, prioritized concepts, and timelines. Create benchmark for design in banking industry.
• Communicate and defend the design team's vision to various internal stakeholders (product managers, marketing, management team).
• Be hands-on in problem-solving with the business teams and Product Managers.
• Foster innovation among members of the design team as well as with other cohorts.
• Contribute to an award winning, talent-attracting, and productive design culture in the office, by leading through design activities and through proven and consistent management practices.
• Work closely with CPO to create design strategy to align with the overall vision.
Key skills
• Challenger mindset & passion to challenge status quo to find new solutions to drive out of the box ideas - Human centers design capabilities and core craft-skills across a variety of clients and industries showing process, methodologies and success
• Knowledge of research methods and frameworks, user experience design principles, user interface standards, tools, product prototyping and industry guidelines
• Solid understanding of consumer/ banking/ fintech products
• Communication & Interpersonal skills
• Expert knowledge and demonstrated experience with a broad range of tools or technologies, including
• Figma, Sketch, InVision, Principle, Framer, Adobe XD