Full Stack Marketer

Company Description TechTFQ is a growing technology-focused organization that builds solutions and learning resources for professionals working with data, analytics, and modern software tools. The company emphasizes practical, real-world problem solving and aims to make complex technical concepts accessible to a broad audience. Team members collaborate closely to design, market, and deliver content and products that help learners and organizations improve their technical capabilities. TechTFQ values adaptability, continuous learning, and a strong customer-centric mindset, offering opportunities to shape both products and brand presence in a dynamic environment.

Role Description The Full Stack Marketer will plan, execute, and optimize end-to-end marketing initiatives across digital channels to grow TechTFQ’s audience and customer base. Day-to-day responsibilities include developing marketing strategies, managing campaigns, creating and refining content, tracking performance metrics, and conducting market and audience research. The role also involves collaborating with product and content teams, managing email and social media marketing, optimizing landing pages and funnels, and supporting brand-building activities. This is a full-time hybrid role based in Mangaluru, with a mix of in-office collaboration and some work-from-home flexibility.

Qualifications
• Proficiency in core digital marketing disciplines, including campaign planning, performance tracking, and marketing analytics.
• Experience with content creation and management, such as writing, editing, and repurposing content for blogs, social media, and email.
• Ability to design and optimize marketing funnels, landing pages, and lead-generation workflows.
• Familiarity with marketing automation tools, CRM platforms, and email marketing systems.
• Strong understanding of social media marketing, SEO fundamentals, and audience engagement strategies.
• Comfort with data-driven decision-making, including interpreting dashboards, A/B test results, and user behavior insights.
• Excellent written and verbal communication skills, with attention to detail and consistency in brand voice.
Ability to work both independently and collaboratively in a hybrid environment, managing multiple projects and deadlines.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Previous experience in a tech or education-focused company, or in a full stack marketing role, is an added advantage.