Freelance Beauty Content Specialist — Self-Tan & Glow Brand

Full job description
We are looking for a freelance beauty content specialist to support a growing self-tan and glow-focused skincare brand through engaging, educational, and trend-driven content across TikTok and Instagram.

This role is ideal for someone who enjoys skincare, self-tanning, beauty education, and creating content that helps customers feel confident using beauty products. The right candidate will enjoy bringing products to life through tutorials, demonstrations, educational content, and creative social media storytelling.

This is a great opportunity for a part-time or full-time student studying marketing, social media, communications, beauty, or a related field who is looking to gain hands-on experience in the beauty industry while building their content portfolio. It is also a great fit for a creative freelancer who is passionate about beauty, wellness, and creating engaging digital content.

The role will begin with scheduled in-office content days to provide hands-on training, brand education, and collaboration with the team. As familiarity with the brand, products, content expectations, and responsibilities grows, there may be opportunities for a more flexible schedule, including the ability to complete certain projects remotely.

This is a flexible freelance opportunity. Hours are not fixed; instead, content needs, filming days, and collaboration times will be planned around project priorities and freelancer availability.

Responsibilities

Create short-form video content for TikTok and Instagram Reels
Create supporting Instagram content including product photography, flat lays, lifestyle images, and promotional visuals
Film product demonstrations, application tutorials, glow routines, and educational content
Learn product formulas, benefits, and application techniques to accurately communicate with customers
Develop creative concepts based on trends, launches, and customer questions
Create content that educates customers while encouraging product confidence and purchase
Participate in collaborative filming days with the brand team and other creators when needed
Organize and batch-create multiple content concepts during scheduled filming sessions
Candidate Requirements

We are looking for someone who has an interest or background in:

Self-tanning
Skincare
Beauty routines
Glow products
Body care
Ideal candidates should:

Feel comfortable regularly using self-tanning and glow products as part of content creation
Be willing to learn each product and understand application techniques
Enjoy educating customers about achieving natural-looking results
Understand that self-tanning content requires planning around application, development time, and results
Self-tanning applications will be scheduled appropriately to allow proper testing, development, and content creation.

Experience creating beauty content is preferred, but a large personal following is not required.

Equipment & Content Creation Setup

Freelancers should have access to:

A smartphone capable of recording high-quality video content
Basic ability to edit and organize content using their preferred tools (mobile editing apps or computer-based software are both acceptable)
The brand provides a dedicated content studio space, beauty products, creative direction, brand assets, filming resources, lighting, tripods, and select props to support content creation.Freelancers are welcome to bring any personal equipment or tools they prefer to use, such as additional lighting, tripods, cameras, or editing devices, if these help enhance their creative process and workflow. Any additional equipment needs can also be discussed based on specific content projects.

Growth Opportunities

As the company grows, this role may expand into additional opportunities including:

TikTok Shop Live Hosting
Brand events
Campaign support
Additional beauty brands within the company portfolio
Increased content responsibilities
Application Requirements

Please submit:

Resume or professional background information
1–3 examples of beauty or social media content you have created
Examples can include personal, freelance, professional, or portfolio work. Content examples may be submitted through social media links, portfolio links, or attached files.

To apply, submit application on indeed and or please email your materials to connect@lireneusa.com with the subject line:

Indeed Application – First Name Last Name

We look forward to reviewing your work and learning more about your creative experience

Pay: $19.00 - $25.00 per hour

Benefits:

Employee discount
Flexible schedule
Application Question(s):

Please share 1–3 examples of beauty, social media, or content creation work you have created (TikTok, Instagram, portfolio, freelance, professional, or other relevant examples). Include links below or describe where your work can be viewed.
Language:

English (Required)
Ability to Commute:

Mount Prospect, IL 60056 (Required)
Work Location: In person