Verified Job
Work from home
Email Marketing & Social Media Manager
Work from home
#669662
Remote / WFH
Job Description
Work from anywhere while running high-impact email and social programs that keep landscape and outdoor living companies visible, trusted, and top of mind. As a Halstead Media Email Marketing & Social Media Manager, you’ll own execution and performance across email marketing and organic social—building consistent systems that support lead generation, retention, and long-term growth.
What makes this role unique is the balance of creativity, consistency, and measurable impact—paired with benefits that support your life and career: remote flexibility, paid training and professional development, snack/coffee/tea subscriptions, premium medical (100% company-paid for employee), dental (50% company-paid) with optional vision, 15 PTO (includes vacation and sick) days to start plus paid holidays, 401(k) with match, and branded company swag.
What You’ll Do
This isn’t a “post and forget it” role. You’ll be responsible for building reliable, repeatable email and social systems that reinforce client positioning, support sales, and keep landscape brands active and relevant year-round. Your work directly impacts how Halstead clients show up, how clearly they communicate, and how confident their customers feel choosing them.
Email Marketing Ownership & Execution
Own email marketing execution for clients, including newsletters, nurturing sequences, seasonal campaigns, and promotional sends.
Build, schedule, and manage emails inside platforms like HubSpot (and similar tools), ensuring accuracy, consistency, and on-time delivery.
Write clear, engaging, typo-free email copy that aligns with the client’s services, audience, and goals.
Collaborate with strategy and leadership to align email content with broader marketing initiatives, sales cycles, and seasonal priorities.
Maintain clean formatting, proper links, images, and CTAs—nothing broken, nothing rushed.
Track and monitor performance (open rates, click-through rates, engagement trends) and flag insights or opportunities for improvement.
Apply StoryBrand to copy/framework.
Organic Social Media Management
Manage organic social posting for clients across platforms like Facebook and Instagram (and others as applicable).
Create and schedule posts consistently—balancing promotional, educational, and brand-building content.
Write strong, on-brand captions that reflect the client’s voice and services without fluff or filler.
Build simple, clean social graphics in Canva; partner with designers when more advanced creative is needed.
Ensure posts are accurate, relevant, and aligned with the season, services, and local context.
Maintain content calendars and posting schedules so clients show up reliably without gaps.
Manage comments and posts through timely responses/comments and on-brand voice.
What makes this role unique is the balance of creativity, consistency, and measurable impact—paired with benefits that support your life and career: remote flexibility, paid training and professional development, snack/coffee/tea subscriptions, premium medical (100% company-paid for employee), dental (50% company-paid) with optional vision, 15 PTO (includes vacation and sick) days to start plus paid holidays, 401(k) with match, and branded company swag.
What You’ll Do
This isn’t a “post and forget it” role. You’ll be responsible for building reliable, repeatable email and social systems that reinforce client positioning, support sales, and keep landscape brands active and relevant year-round. Your work directly impacts how Halstead clients show up, how clearly they communicate, and how confident their customers feel choosing them.
Email Marketing Ownership & Execution
Own email marketing execution for clients, including newsletters, nurturing sequences, seasonal campaigns, and promotional sends.
Build, schedule, and manage emails inside platforms like HubSpot (and similar tools), ensuring accuracy, consistency, and on-time delivery.
Write clear, engaging, typo-free email copy that aligns with the client’s services, audience, and goals.
Collaborate with strategy and leadership to align email content with broader marketing initiatives, sales cycles, and seasonal priorities.
Maintain clean formatting, proper links, images, and CTAs—nothing broken, nothing rushed.
Track and monitor performance (open rates, click-through rates, engagement trends) and flag insights or opportunities for improvement.
Apply StoryBrand to copy/framework.
Organic Social Media Management
Manage organic social posting for clients across platforms like Facebook and Instagram (and others as applicable).
Create and schedule posts consistently—balancing promotional, educational, and brand-building content.
Write strong, on-brand captions that reflect the client’s voice and services without fluff or filler.
Build simple, clean social graphics in Canva; partner with designers when more advanced creative is needed.
Ensure posts are accurate, relevant, and aligned with the season, services, and local context.
Maintain content calendars and posting schedules so clients show up reliably without gaps.
Manage comments and posts through timely responses/comments and on-brand voice.
