Director, Strategic Communications- job post Trinity Western University

Full job description
Position Purpose and Summary

The Director of Strategic Communications advances the mission and vision of Trinity Western University by developing and executing comprehensive communication strategies that faithfully share the story of the University, advancing the brand and reputation with internal and external audiences.

As the internal champion of University communications, this individual will proactively direct the University's overarching narrative and perception by developing and activating strategic communication strategies that enhance Trinity Western’s visibility, credibility, reputation, and brand.

Key Areas of Accountability

Strategic Communications Leadership (External & Internal)
Successfully lead the strategic communications function based on a well-informed understanding of the mission, vision, values, strategic direction, goals, and objectives of the University
Develop and activate a comprehensive University communications strategy and calendar for both internal and external audiences that seeks to advance the University’s mission and vision
Develop and oversee crisis communication strategies and ongoing issues management
Ensure organizational preparedness and protocols for reputational risks and media scrutiny
Develop a structured internal communications strategy to foster engagement, transparency, and alignment among faculty, staff, and students
Create compelling institutional narratives with supporting content and messaging that effectively communicate the University’s key messages based on an established brand platform
Lead the integration of brand narratives across digital platforms, leading and leveraging content marketing and storytelling approaches to engage key audiences across multiple media channels
Provide strategic counsel, guidance, and support for executive communications, including speechwriting, op-eds, and key leadership messaging