Digital Video Marketing Specialist

Job description
Our Culture

We're a dynamic engine of speed, expertise, and market-savvy, redefining the beauty industry through great product, great storytelling, great retail, and direct-to-consumer partnerships. Our 'Can Do' Spirit drives us to work together to make our wildest dreams a reality, embracing optimism and finding creative ways to reach our goals.

We recognize and celebrate the full spectrum of personal identities, creating safe spaces so everyone's voice is heard. Our values include Advocacy, Diversity, and Inclusion, Storytelling, Resilience, and Product Excellence.

Job Responsibilities

This role will involve:

Capturing high-quality video content for various platforms (e.g., social media, websites, ads, events) with a focus on creativity and visual storytelling.
Edit and produce high-quality, engaging video content optimized for paid media platforms.
Edit and produce high-quality, engaging video content optimized for social media platforms, including Instagram Reels, TikTok, YouTube Shorts, and other formats.
Stay on top of beauty trends, social media trends, and platform updates to ensure our content is relevant and impactful.
Repurpose longer-form content into social-first, bite-sized pieces while retaining brand voice and messaging.
Apply motion graphics, animations, and visual effects that align with our brand style and elevate our content.
Present video treatments /options edits; addressing feedback with solution-based creative thinking.
Manage project timelines and deliver assets in a timely manner to meet content publishing deadlines.
Work with beauty influencers and ambassadors, incorporating their content into our brand's social media.
Maintain consistent brand tone, visual aesthetics, and quality across all social media video content. Read more