Digital Specialist

Title: Digital Specialist

Eastward Media, a brand under Glacier Media Group focuses on helping brands and agencies target Asian consumers via digital marketing solutions. We are looking for a talented Digital Specialist to join their rapidly growing team in Vancouver. We are focuses on helping brands and agencies target Chinese consumer via digital marketing solutions.

Reporting to Naomi Zhao, VP of Eastward Media, the Digital Specialist's core responsibilities are to service and grow their portfolio of advertising clients, nurture business relationships, and execute a multitude of advertising projects ensuring a timely delivery and high quality of output. Digital Specialists are expected to provide exceptional service to clients, present new and innovative advertising ideas that are in-line with the advertising briefs. This is a role requiring technical expertise, cultural understanding, native fluency in Chinese and English, and strong interpersonal skills.

Duties Responsibilities:

· Have a better understanding of digital media landscape, develop media proposal based on qualitative and quantitative market research and present to the client;

· Execute Chinese social media campaigns on WeChat Weibo Red, such as Simplified Chinese copywriting; social video creation; track social engagement metrics and demographic trends to help pinpoint content that drives account traffic and conversion.

· Manage and review the progress of client advertising projects, coordinate with different departments to fulfill timely delivery and quality standards;

· Produce and present regular digital marketing performance reports;

· Nurture business relationships with assigned clients and discover opportunities for account growth and the provision of additional services;

· Conduct meetings with clients as well as inform them about the current and post work status of their projects;

· Identify accounts whose revenue may be shrinking, address any ‘at risk’ customers and reach out to these accounts to ensure they are retained;

· Graphic design/photo editing, video editing;

Skills Experience Required:

· 2+ years of experience working in a client-facing role;

· 2+ years of experience in project coordination;

· Experienced and / or knowledgeable in Chinese social media;

· Understand influencer campaigns;

· Know how to edit social video;

· Proficient with Canvas is an asset;

· Proficient with Adobe Creative Suite, specifically with photo editing and have HTML, CSS and WordPress experience will be a valuable asset;

· Strong willingness to learn and win, and is committed to self-development;

· Proven ability to meet deliverables;

· Highly organized and detail-oriented with thorough follow up skills;

· Ability to thrive in an environment of change and fast-paced development;

· Well-organized and detail-oriented;

· Self-motivated and energetic;

· Inclusive, collaborative, and adaptable

Love working with top-tier brands and being part of a team bursting with bright ideas? Don’t wait—send us your application!

If you are interested in this excellent opportunity, please email your resume and cover letter to Naomi Zhao at nzhao@glaciermedia.ca before July2, 2025.

We appreciate your interest; however, only qualified candidates will be contacted.

Job Type: Full-time

Pay: $45,000.00-$58,000.00 per year

Benefits:

Casual dress
Company events
Company pension
Dental care
Disability insurance
Employee assistance program
Extended health care
Life insurance
Paid time off
RRSP match
Vision care
Schedule:

Monday to Friday
Work Location: Hybrid remote in Vancouver, BC V5Y 1J6

Expected start date: 2025-07-07 Read more