Digital Organizer - Communications
Job Description
With shared vision and purpose, we will drive organizational change and effectiveness through a focus on staff and team development, accountability, and equity and inclusion.
The Digital Organizer, Communications, leads the creation and execution of high-impact digital content and print media that supports organizing campaigns and amplifies member voices. Working in close collaboration with Communications Organizers and campaign teams, this role translates campaign strategy into compelling visual, video, and platform-specific content across social media, web, and email. This position serves as a key creative partner in advancing the union’s digital presence, engagement, and storytelling, with a strong emphasis on graphic design long form video, and emerging digital platforms.
Essential Functions & Responsibilities:
Design graphics and digital materials for both print and online platforms.
Create multimedia content for social media, websites, and print campaigns, including graphics, videos, and other digital assets.
Create platform-specific content for TikTok, Instagram, YouTube, and Facebook, with an emphasis on video-first storytelling
Produce, shoot, and edit video content for social media
Translate campaign messaging into engaging, accessible, and visually compelling digital content
Collaborate with Communications Organizers and campaign teams to support campaign rollouts and rapid-response communications
Manage and maintain social media content calendars in coordination with broader communications strategy
Maintain and update website content, ensuring accuracy, accessibility, and alignment with campaigns
Monitor digital performance metrics and optimize content based on engagement and reach
Stay current on digital trends, platform algorithms, and best practices to continuously improve content strategy
Other duties as assigned
Required Qualifications:
Experience:
3+ years of professional, on the job graphic design experience
3+ years of social media content creation and management
At least 2 years of website maintenance and administration experience, preferably in WordPress
Skills:
Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)
Experience with online social media video editing tools such as CapCut, Adobe Premiere Pro, or iMovie
Proficiency in Canva and Microsoft Office
Demonstrated ability to create engaging, platform-specific content on social media that drives people to action
Strong visual storytelling and branding skills
Strong writing and editing skills for digital audiences
Working knowledge of website content management systems (CMS) such as WordPress, etc.
Able to use digital analytics (engagement, reach, conversions) to drive audience growth and action
Ability to manage multiple projects and deadlines in a fast-paced, campaign-driven environment
Preferred Qualifications:
Bilingual in English and Spanish, Russian, Mandarin, Cantonese, or Vietnamese
Experience in labor, union, or member-based organizations
Familiarity with organizing campaigns and digital organizing strategies
Basic motion graphics or animation skills
