Digital Media Tagging Specialist

Job highlights
Identified by Google from the original job post
Qualifications
Proactively lead 3rd party marketing tagging discussions between the agency and internal marketing teams
Knowledge of tag management systems like Tealium, GTM, Ensighten
Experience with reading JavaScript and understanding how 3rd party marketing and analytics are implemented on websites
Able to work as a liaison with Marketing Agency and Tagging implementation team to ensure correct information flow between teams
An understanding of media vendor tagging and procurement (3rd party tags)
Proficiency in MS Office Suite, specifically Excel and PowerPoint
Experience and understanding of Adobe Analytics Workspace
General understanding of marketing channels and tactics
Benefits
ANTICIPATED DURATION: 11 month W2 contract w/ benefits through Septemeber 2025
not open to C2C
The hourly pay rate range for this position is $47 to $56 (dependent on factors including but not limited to client requirements, experience, statutory considerations, and location)
Benefits available to full-time employees: medical, dental, vision, disability, life insurance, 401k and commuter benefits
Responsibilities
Our client is looking for a Digital Media Tagging Implementation Attribution Specialist to reside within Digital Web Analytics Tagging team
This person will be responsible for the proper implementation, testing, and management of our 1st party and 3rd party tagging solutions for digital media campaigns and broader analytics tags related multi-touch attribution measurement
The candidate will be working with internal partners and agency partners on tagging strategy and implementation of various media and analytics tags within our tag management system
Responsibilities include leading 3rd party marketing tagging requirements discussions between the agency and the internal marketing teams plus testing and monitoring tag activity to ensure proper measurement
The role will also support maintaining and updating all media tag documentation and tracking tools as well as supporting the governance of tags across sites
The candidate will work closely with Compliance and Risk Teams for tag approvals and auditing
Job description
TITLE: Digital Media Tagging Specialist

LOCATION: Minneapolis, MN- Hybrid (2-3 days in office required)

ANTICIPATED DURATION: 11 month W2 contract w/ benefits through Septemeber 2025
• not open to C2C

Our client is looking for a Digital Media Tagging Implementation Attribution Specialist to reside within Digital Web Analytics Tagging team. This person will be responsible for the proper implementation, testing, and management of our 1st party and 3rd party tagging solutions for digital media campaigns and broader analytics tags related multi-touch attribution measurement.

Digital Media Tagging Specialist Responsibilities:
• The candidate will be working with internal partners and agency partners on tagging strategy and implementation of various media and analytics tags within our tag management system.
• Responsibilities include leading 3rd party marketing tagging requirements discussions between the agency and the internal marketing teams plus testing and monitoring tag activity to ensure proper measurement.
• The role will also support maintaining and updating all media tag documentation and tracking tools as well as supporting the governance of tags across sites.
• The candidate will work closely with Compliance and Risk Teams for tag approvals and auditing.

Digital Media Tagging Specialist Requirements:
• Proactively lead 3rd party marketing tagging discussions between the agency and internal marketing teams.
• Knowledge of tag management systems like Tealium, GTM, Ensighten.
• Experience with reading JavaScript and understanding how 3rd party marketing and analytics are implemented on websites.
• Able to work as a liaison with Marketing Agency and Tagging implementation team to ensure correct information flow between teams.
• An understanding of media vendor tagging and procurement (3rd party tags).
• Experience with debugger tools (Preferred Chrome console, Alternatives: Charles, Chrome plugin debugger tools, etc.).
• Proficiency in MS Office Suite, specifically Excel and PowerPoint.
• Experience and understanding of Adobe Analytics Workspace.
• General understanding of marketing channels and tactics.

Digital Media Tagging Specialist Preferred Experience:
• Experience with Microsoft Teams, Jira and/or Confluence.
• Experience with Google Campaign Manager, DV360 SA360 as it relates to tag development deployment.
• Tagging solution experience within an agency environment.
• Knowledge of setting up ObservePoint audits
• Must have keen attention to detail and strong organizational skills.
• Must be an excellent, detailed communicator (verbal written) who is able to disseminate information across a wide variety of expertise levels within external internal groups
• Should have a project manager mentality and enjoy that type of work
• An inquisitive mind who likes to stay up-to-date on the latest trends as they relate to your industry and expertise
• Someone who is always looking for efficiencies and better, easier ways to achieve goals

The hourly pay rate range for this position is $47 to $56 (dependent on factors including but not limited to client requirements, experience, statutory considerations, and location). Benefits available to full-time employees: medical, dental, vision, disability, life insurance, 401k and commuter benefits.

Synergis is proud to be an Equal Opportunity Employer. We value diversity and do not discriminate on the basis of race, color, ethnicity, national origin, religion, age, gender, gender identity, political affiliation, sexual orientation, marital status, disability, military/veteran status, or any other status protected by applicable law.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with the requirements of applicable state and local laws, including but not limited to, the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

For immediate consideration, please forward your resume to agaede@synergishr.com

If you require assistance or an accommodation in the application or employment process, please contact us at agaede@synergishr.com.

Synergis is a workforce solutions partner serving thousands of businesses and job seekers nationwide. Our digital world has accelerated the need for businesses to build IT ecosystems that enable growth and innovation along with enhancing the Total Experience (TX). Synergis partners with our clients at the intersection of talent and transformation to scale their balanced teams of tech, digital and creative professionals. Learn more about Synergis at www.synergishr.com. Read more