Digital Marketing Specialist

Job Title: Digital Marketing Executive

Job Description:

We are looking for a motivated Digital Marketing Executive who can manage and execute digital campaigns across multiple platforms. The ideal candidate will be responsible for designing landing pages, optimizing campaigns, integrating various tools, and automating communication flows to maximize conversions and drive business growth.

Key Responsibilities:

Develop and manage Facebook ad campaigns to reach target audiences and generate high-value leads.

Design and optimize webpages and landing pages (LP) for conversions, ensuring a smooth and responsive user experience.

Implement and oversee Whatsapp API (using platforms like Aisensy, Botflow, or similar) for automated messaging, customer engagement, and follow-up.

Integrate various apps and services through Pabbly or Zapier to enable a connected and automated marketing stack.

Set up and manage Whatsapp and Email automation campaigns for lead nurturing, promotions, and customer retention.

Requirements:

Experience with Facebook Ads Manager and campaigns.

Ability to create high-converting landing pages and forms.

Familiarity with Whatsapp API platforms (Aisensy, Botflow, etc).

Experience in integrating different apps and services (Pabbly, Zapier).

Knowledge of email marketing automation (flows, sequences, follow-up messages).

Collaborative, adaptable, and eager to learn new digital marketing tools and strategies.

Job Type: Full-time

Pay: ₹15,000.00 - ₹40,000.00 per month

Schedule:

Day shift
Work Location: In person

Expected Start Date: 1+/06/2025

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