digital marketing specialist

Education: Bachelor's degree. Work setting: Business and/or industry. Tasks: Publicize activities, workshops, meetings and other events for fundraising or information purposes. Write speeches, presentations and press releases. Act as spokesperson for an organization. Advise clients on advertising or sales promotion strategies. Assist in the preparation of brochures, reports, newsletters and other material. Co-ordinate special publicity events and promotions. Conduct public opinion and attitude surveys. Provide general information to clients and the public. Plan and direct advertising and marketing campaigns. Develop media strategies and public relations activities. Represent the organization, or delegate representatives to act on behalf of the organization, in negotiations or other official functions. Study and determine selling features of products and services. Review written material, such as reports, briefs, speeches, presentations and press releases. Evaluate the marketing strategies used by establishments. Develop public relations and promotional programs. Work conditions and physical capabilities: Work under pressure. Tight deadlines. Fast-paced environment. Attention to detail. Personal suitability: Client focus. Efficient interpersonal skills. Excellent oral communication. Flexibility. Initiative. Organized. Team player. Accurate. Dependability. Reliability. Screening questions: Do you have experience working in this field?. Experience: 2 years to less than 3 years.
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