Digital Marketing Manager
Job Description
• Various SEO and SEM research & activities
• Leading design ideas and planning campaigns
• Creating and maintaining databases of reports - digital media, customer etc.
• Conducting market research to identify customer preferences and potential market opportunities
• Developing strategies to increase sales and brand awareness through digital channels such as search engines, social media, and online advertising
• Developing and managing marketing campaigns that align with company goals and objectives
• Designing and developing web pages based on client requirements
• Creating content for blogs, social media, and other digital platforms to engage target audiences
• Building relationships with clients by explaining their options, answering questions, and providing support throughout the process
• Monitoring industry trends and competition to identify opportunities for new products or services
• Coordinating with designers, programmers, and other team members to develop new digital tools and features
• Analyzing data to determine marketing effectiveness and make adjustments as needed.
Key Qualification
• Bachelor’s degree in marketing, business or related field.
• Minimum 3-5 years of experience in the digital marketing field.
• In-depth knowledge of marketing techniques and databases.
• Proficient in MS Office and marketing software. Knowledge of CRM tools, Google AdWords, and online analytics.
• Understanding of advanced marketing principles.
• Ability to multi-task and meet strict deadlines.
• Excellent communication and interpersonal skills.
• Good understanding of office management.
• Ability to follow instructions and work independently on projects
