• Assisting in the formulation of strategies to build a lasting digital connection with consumers.
• Planning and monitoring the ongoing company presence on social media.
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness,Lead Generation Sales.
• Provide creative ideas for content marketing and update website.
• Collaborate with designers to improve user experience.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors.
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